I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Last June, Harry Potter author J.K. Rowling launched Pottermore, a fan site that was initially launched as a private beta. I wrote about it here Pottermore, Apple and "the secret will soon be revealed" form of real-time marketing. I managed to get a beta login, so I'm a regi...
In the past year and a half I have lost 40 pounds.
Late last week, Obama for America (President Obama's reelection operation) released a 17-minute film called The Road We've Traveled.
The Encyclopaedia Britannica, the oldest English-language encyclopaedia still in production, was first produced in Scotland in 1768.
I'm a big Neil deGrasse Tyson fanboy.
This afternoon, Tuesday March 6, 2012, President Obama held his first solo news conference from the White House since October 6, 2011.
Yesterday I was a guest of Boeing Commercial Airplanes on a preview tour of the brand new Boeing 787 Dreamliner.
My friends over at Urgent Genius released a terrific little application last night during the Academy Awards called The Artistifier.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
