I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
This morning I noticed this headline New York starts turning payphones into free Wi-fi hotspots. I thought it was cool so I tweeted it at 2:51 am EDT. Very quickly more than twenty people retweeted and added their comments. It seems the idea of turning the old pay phone infr...
The jury reached a verdict in the high-profile Jerry Sandusky child sexual abuse trial. Sandusky, a former Pennsylvania State University assistant football coach was found guilty on 45 of 48 charges. Sandusky faces potentially hundreds of years in prison for molesting 10 boy...
As you create products and services as well as the strategies to generate attention for your business, who or what do you compare yourself to?
This morning, Seth Godin announced his newest book The Icarus Deception and a fascinating Kickstarter Project to fund it.
Almost exactly ten years ago I was fired. Sacked. Let go. Terminated. Made redundant. Booted out. Canned.
At the beautiful JW Marriott Starr Pass resort Hashani Spa in Tucson, Arizona there is a big disconnect between marketing and reality.
I'm amazed that so many seemingly smart people are *still* using the words "marketing" and "advertising" interchangeably.
There are subjects that should not enter into your company's marketing because they are too controversial.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
