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Public Relations
The Latest from David Meerman Scott
My Focus for 2026 and a Prediction
My Focus for 2026 and a Prediction
December 19th, 2025|1 min read
Why Real-Time PR Matters in the Age of AI Search
Public Relations | Real-Time Marketing & PR | Newsjacking | Best Practices
Why Real-Time PR Matters in the Age of AI Search
September 17th, 2025|3 min read
The New York Times signs AI licensing deal with Amazon
Public Relations | Books | Newsjacking | Artificial Intelligence
The New York Times signs AI licensing deal with Amazon
May 30th, 2025|1 min read
Max, Once Named HBO Max, Rebranded as… HBO Max
Public Relations | Case Studies | Marketing
Max, Once Named HBO Max, Rebranded as… HBO Max
May 23rd, 2025|1 min read
250 Years After The Shot Heard ‘Round The World, Americans Battle Government Again
Public Relations | Newsjacking
250 Years After The Shot Heard ‘Round The World, Americans Battle Government Again
April 21st, 2025|1 min read
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9th Edition of The New Rules of Marketing & PR Publishes Today
New Rules of Marketing and PR | Public Relations | Marketing | Books | Artificial Intelligence
9th Edition of The New Rules of Marketing & PR Publishes Today
August 20th, 2024|2 min read
Fiction and Fact! New Movie “Fly Me To The Moon” Partly Based On My Book
Marketing the Moon | Public Relations | Case Studies | Marketing | Advertising
Fiction and Fact! New Movie “Fly Me To The Moon” Partly Based On My Book
July 17th, 2024|3 min read
New 9th Edition of The New Rules of Marketing & PR Coming in August!
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Books | Virtual Events | Artificial Intelligence
New 9th Edition of The New Rules of Marketing & PR Coming in August!
June 20th, 2024|2 min read
Samsung’s “UnCrush” Video Newsjacking of Apple Fail
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Newsjacking | Advertising
Samsung’s “UnCrush” Video Newsjacking of Apple Fail
May 16th, 2024|0 min read
Apple Apologizes for CRUSH Video Misstep
Public Relations | Case Studies | Advertising | Fanocracy
Apple Apologizes for CRUSH Video Misstep
May 12th, 2024|1 min read
In Conclusion: The Growing AI Content Pollution Problem
Public Relations | Case Studies | writing | copywriting | Marketing | Artificial Intelligence
In Conclusion: The Growing AI Content Pollution Problem
April 4th, 2024|2 min read
Apple Vision Pro: Is This Really “The Era Of Spatial Computing”?
Public Relations | Case Studies | Marketing | Media Relations | Advertising
Apple Vision Pro: Is This Really “The Era Of Spatial Computing”?
February 5th, 2024|1 min read
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KOREAZ YouTube Channel Delivers Digital Public Diplomacy as Entertainment
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Research and Analysis | YouTube | Advertising | Brand Journalism | Best Practices
KOREAZ YouTube Channel Delivers Digital Public Diplomacy as Entertainment
January 3rd, 2024|2 min read
Legal Caution vs. PR Clarity: University Presidents' Legal Advisors Muddled Congressional Testimonies
Worst Practices | Public Relations | Case Studies | Media Relations
Legal Caution vs. PR Clarity: University Presidents' Legal Advisors Muddled Congressional Testimonies
December 19th, 2023|1 min read
Doritos Silent “Crunch Cancelling” Plug-In for Gamers
Buyer Persona | Public Relations | Case Studies | Best Practices | Artificial Intelligence
Doritos Silent “Crunch Cancelling” Plug-In for Gamers
November 8th, 2023|1 min read
Apple Vision Pro Spatial Computer Launch Is PR Done Right
Viral Marketing | Press Release Content | New Rules of Marketing and PR | Buyer Persona | Public Relations | Case Studies | writing | Real-Time Marketing & PR | Marketing | Media Relations | Facebook | Newsjacking | Advertising | Brand Journalism | Best Practices | Business to Business | Artificial Intelligence
Apple Vision Pro Spatial Computer Launch Is PR Done Right
June 6th, 2023|4 min read
Apollo 17 Was 50 Years Ago. What Can We Achieve Today?
Marketing the Moon | Public Relations | Media Relations | Brand Journalism
Apollo 17 Was 50 Years Ago. What Can We Achieve Today?
December 15th, 2022|2 min read
Port Chester Fire Department: Passionate About the Grateful Dead and the Community
Marketing Lessons from the Grateful Dead | Public Relations | Case Studies | Fanocracy
Port Chester Fire Department: Passionate About the Grateful Dead and the Community
November 1st, 2022|2 min read
Using Twitter For Media Relations
Twitter | New Rules of Marketing and PR | Public Relations | Media Relations
Using Twitter For Media Relations
June 8th, 2022|2 min read
Law Firm Grows Fourfold Using Ideas In The New Rules of Marketing & PR
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Media Relations | Newsjacking
Law Firm Grows Fourfold Using Ideas In The New Rules of Marketing & PR
May 9th, 2022|4 min read