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Research and Analysis (4)
The Latest from David Meerman Scott

Search Engine Marketing | Case Studies | Research and Analysis | Best Practices

How My Site and Blog Redesign Resulted in 350 Percent Increase in Traffic

January 30th, 2019|3 min read

Viral Marketing | Case Studies | Marketing | Research and Analysis | YouTube | Newsjacking | Brand Journalism

Gillette #MeToo Newsjacking Film Fails Because It Promotes Gillette Products

January 15th, 2019|1 min read

Social Media | Case Studies | Facebook | Research and Analysis | Advertising

I Downloaded All 840MB of My Facebook Data. It Was Boring, Baffling, and a Bit Scary.

December 20th, 2018|1 min read

Twitter | Case Studies | US Presidential Campaign Marketing & PR | Research and Analysis | Newsjacking

My interview with Bob Woodward about President Trump’s Tweets

December 12th, 2018|3 min read

Public Relations | Media Relations | Research and Analysis

Nike Stokes Controversy With Kaepernick Just Do It Advertisement

September 4th, 2018|1 min read

Case Studies | Music | Research and Analysis

Choreographed (U2) vs Improvised (Dead and Company) vs middle ground (David Byrne)

July 2nd, 2018|3 min read

Social Media | Research and Analysis

Few Professionals Are Happy With Social Networks

June 26th, 2018|1 min read

Facebook | Crowdsource | Research and Analysis

Blockchain Social Network To Replace Facebook A Long Way Off

April 2nd, 2018|1 min read

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Social Media | Viral Marketing | Case Studies | Research and Analysis

Marketing Lessons From Failed Social Media Fame In China

March 12th, 2018|3 min read

Worst Practices | Research and Analysis | Best Practices

In 2018, Success Will Come From Telling The Truth

December 27th, 2017|2 min read

Social Media | Worst Practices | Facebook | Research and Analysis

Content Neutrality From Amazon, Apple, Facebook, & Google More Important Than Net Neutrality

December 6th, 2017|1 min read

New Rules of Marketing and PR | Marketing | Research and Analysis

Here’s why modern marketing began in 2007

November 28th, 2017|3 min read

Marketing | Research and Analysis | Advertising

Monetizing Micro-Content: What Marketers Need To Know About Blockchain

October 24th, 2017|3 min read

Social Media | Twitter | New Rules of Marketing and PR | Case Studies | Research and Analysis | Best Practices

American Airlines Integrates Social Media From Reservation Agents Up To The CEO

August 2nd, 2017|7 min read

Thought Leadership | Research and Analysis | Best Practices

Personal Privacy Online, Data Condoms, And Protecting Your Kids

May 10th, 2017|1 min read

Social Media | Case Studies | Research and Analysis

Mastodon Is Better Than Twitter But You Should Ignore It

April 24th, 2017|1 min read

Social Media | Book Reviews | Case Studies | Marketing | Research and Analysis

Social Media and the Secret Lives of Teenagers

May 10th, 2016|2 min read

Social Media | Twitter | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | US Presidential Campaign Marketing & PR | Research and Analysis | Advertising

NH Primary: Sales & Marketing Lessons from Attending Multiple Campaign Events

February 9th, 2016|7 min read