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Research and Analysis (3)
The Latest from David Meerman Scott

Personal branding | Research and Analysis

Playing It Safe Is Way Too Risky

March 2nd, 2021|1 min read

Social Media | Facebook | Research and Analysis

Facebook Releases Details on News Feed Ranking Algorithm but Fails to Address its Destructive Aspects

February 2nd, 2021|2 min read

Social Media | Facebook | Research and Analysis | Newsjacking

Facebook AI Algorithm: One Of The Most Destructive Technologies Ever Invented

January 25th, 2021|5 min read

Public Speaking | Research and Analysis | Business to Business | Fanocracy | Virtual Events

The Future of Virtual and In-Person Events in 2021? 6 Key Predictions.

January 19th, 2021|6 min read

Social Media | Marketing | Facebook | Research and Analysis | YouTube

2021 Digital Marketing Prediction: Backlash Against Social Media Algorithms

December 2nd, 2020|8 min read

Public Speaking | Marketing | Research and Analysis | Virtual Events

Announcing My New Book Available Now: Standout Virtual Events

September 28th, 2020|2 min read

Search Engine Marketing | Marketing | Research and Analysis | Advertising

Racial Bias in Marketing Unwittingly Introduced by AI Algorithms

June 18th, 2020|3 min read

Marketing | Research and Analysis | Fanocracy | Virtual Events

The Neuroscience of Fandom, Both in Person and Online

April 16th, 2020|5 min read

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Social Media | Marketing | Research and Analysis | Fanocracy

Influencer Marketing VS. Brand Advocacy: Comparing Fandom Strategies

February 18th, 2020|6 min read

US Presidential Campaign Marketing & PR | Research and Analysis | Newsjacking | Fanocracy

The U.S. Presidential Candidates: What Are They Fans Of?

January 20th, 2020|3 min read

Research and Analysis | Fanocracy

The 2020s: From the Lonely Chaos of our Digital Age to an Era of Humanity

December 30th, 2019|2 min read

Marketing Lessons from the Grateful Dead | Research and Analysis | Best Practices | Fanocracy

Fandom Events; Create Exclusive Experiences

December 2nd, 2019|2 min read

Worst Practices | Research and Analysis

When “Good” Design #Fails Badly

October 24th, 2019|1 min read

Research and Analysis | Fanocracy

How Fandom Makes Online Communication Human Again

June 4th, 2019|2 min read

Worst Practices | Case Studies | Marketing | US Presidential Campaign Marketing & PR | Research and Analysis | Best Practices | Fanocracy

What Marketers Can Learn From 2020 Presidential Candidates’ Text Messaging

May 29th, 2019|2 min read

Social Media | Case Studies | Research and Analysis | Newsjacking

RIP Google Plus: The Highs and Lows of the Once Popular Social Network

April 2nd, 2019|2 min read

Worst Practices | Case Studies | Research and Analysis

Building Fandom with Technology: What NOT to Do

February 17th, 2019|2 min read

Case Studies | Research and Analysis | Newsjacking

Super Boring

February 4th, 2019|2 min read

Search Engine Marketing | Case Studies | Research and Analysis | Best Practices

How My Site and Blog Redesign Resulted in 350 Percent Increase in Traffic

January 30th, 2019|3 min read

Viral Marketing | Case Studies | Marketing | Research and Analysis | YouTube | Newsjacking | Brand Journalism

Gillette #MeToo Newsjacking Film Fails Because It Promotes Gillette Products

January 15th, 2019|1 min read