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Research and Analysis (5)
The Latest from David Meerman Scott

Case Studies | Marketing | Research and Analysis | Advertising | Brand Journalism

The Awesome Content that Drives the Surfing Industry

December 17th, 2015|2 min read

Thought Leadership | Worst Practices | New Rules of Sales & Service | Research and Analysis

8 Ways to Ruin Your Chance of Making a Sale [Infographic]

January 14th, 2015|0 min read

Worst Practices | New Rules of Sales & Service | Research and Analysis | Business to Business

The Hidden Dangers of CRM Systems and Sales Force Automation Platforms

December 2nd, 2014|3 min read

Social Media | Research and Analysis

Ello is Ello. Not Facebook.

September 30th, 2014|1 min read

Search Engine Marketing | Research and Analysis | Newsjacking | Best Practices

Google News rich story view means new SEO opportunities

November 21st, 2013|1 min read

Worst Practices | Buyer Persona | Case Studies | Marketing | Research and Analysis

Three out of four customers annoyed

October 28th, 2013|1 min read

Marketing | Research and Analysis

Working for a passionate entrepreneurial CEO

August 9th, 2013|1 min read

Social Media | Viral Marketing | Worst Practices | Case Studies | Marketing | Crowdsource | Research and Analysis

JetBlue Badges gamification marketing fails to take off

July 15th, 2013|2 min read

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Worst Practices | Marketing | Research and Analysis | Best Practices | Business to Business

Building inbound marketing assets are not marketing expenses

May 16th, 2013|3 min read

Social Media | Worst Practices | Public Relations | Real-Time Marketing & PR | Media Relations | Research and Analysis | Brand Journalism | Best Practices

What converging mainstream and social media means for marketing and PR

December 11th, 2012|2 min read

Research and Analysis

The second most important communication revolution in history

December 4th, 2012|1 min read

Research and Analysis

Do you care more about customers or the competition?

November 13th, 2012|1 min read

Crowdsource | Research and Analysis | Best Practices

How to use Wikipedia for marketing and PR

July 18th, 2012|2 min read

New Rules of Marketing and PR | Research and Analysis | Brand Journalism | Best Practices

Look at how far Marketing & PR has come and consider where we are going

July 16th, 2012|1 min read

Worst Practices | Case Studies | Research and Analysis

The pay phone business and looking to your future

July 12th, 2012|1 min read

Social Media | Research and Analysis | Best Practices

LinkedIn 4x better for B2B leads than Facebook or Twitter says HubSpot study

April 16th, 2012|1 min read

Social Media | Worst Practices | Mobile applications | Facebook | Research and Analysis

Will Facebook destroy Instagram?

April 9th, 2012|1 min read

Public Relations | Media Relations | Research and Analysis | Newsjacking | Brand Journalism | Best Practices

Real-time journalism means new opportunities for PR pros

March 21st, 2012|1 min read

New Rules of Marketing and PR | Case Studies | Marketing | Research and Analysis | Brand Journalism

Communications revolution means Encyclopaedia Britannica print set discontinued after nearly 250 years

March 14th, 2012|2 min read