Twitter Blue is the premium Twitter service aimed at power users and priced at $2.99 per month in the USA. I signed up and started playing around and like some of the features.
The company says: “We’ve heard from the people that use Twitter a lot, and we mean a lot, that we don’t always build power features that meet their needs. Well, that’s about to change. We took this feedback to heart, and are developing and iterating upon a solution that will give the people who use Twitter the most what they are looking for: access to exclusive features and perks that will take their experience on Twitter to the next level.”
I suspect that Twitter Blue is being promoted because of pressure from Elon Musk who made an unsolicited bid to buy the company in late April. Musk is a noted “free speech” advocate, but as I wrote about when Musk’s bid was accepted by the Twitter board, the right to free speech does not mean a right of AI algorithm amplification.
A few interesting features of Twitter Blue
There are other features included in a subscription, but here are some that I am either using now or may consider using.
Undo Tweet: Much like the way Gmail gives you a few seconds to “undo” sending an email, Twitter now has a similar feature for Twitter Blue subscribers. Rather than sending a tweet immediately, it is held in a queue for between 5 and 60 seconds (you can set the time in settings). I will use this feature. I’ve often forgotten to tag people, have made spelling mistakes, and wished I added a hashtag to a tweet. This feature is designed to give you a chance to preview a tweet and then edit it before it hits your timeline.
Top Articles: A shortcut to the most-shared articles in your network, this feature lists the most-shared articles from the people you follow. It’s a way to quickly find the type of content you might want to read.
Bookmark Folders: This is a way to organize saved content. Tweets are listed based on folders you create so it is easy to find what you want.
The $2.99 price is right (however I wish they would offer an annual subscription). Of all the social networks, I use Twitter the most, and I am hopeful that more useful features will be added in the future.
Twitter needs to bring in revenue, and I like paying a bit for a service instead of having it chocked with ads.