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Newsjacking (4)
The Latest from David Meerman Scott

Case Studies | Newsjacking

Test Your Ability to Identify Fake News

April 10th, 2017|1 min read

Case Studies | Marketing | Newsjacking

Preparing for Dark Times: The Total Solar Eclipse of 2017

February 22nd, 2017|1 min read

New Rules of Marketing and PR | Marketing | US Presidential Campaign Marketing & PR | Newsjacking

The Best Marketer Has Been Elected President

November 9th, 2016|1 min read

Case Studies | Marketing | US Presidential Campaign Marketing & PR | Newsjacking

The Real-Time, Scandal-Driven, Infotainment-Fueled Election is Finally Here!

November 7th, 2016|4 min read

Case Studies | Marketing | US Presidential Campaign Marketing & PR | Newsjacking

Dueling Text Messages from the Clinton and Trump Campaigns

October 10th, 2016|1 min read

New Rules of Marketing and PR | Marketing | Newsjacking

Facebook Live Is Great for Real Time Content Marketing

August 26th, 2016|2 min read

Worst Practices | Marketing | US Presidential Campaign Marketing & PR | Newsjacking

Ivanka Trump Newsjacks Her Own RNC Speech with Sales Pitch for her Dress

July 29th, 2016|1 min read

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Social Media | Marketing | Newsjacking

Enhance Your Content Marketing with LinkedIn Sponsored Content

July 21st, 2016|2 min read

Sales Strategies | New Rules of Sales & Service | Books | Newsjacking

The New Rules of Sales and Service Now Out in a Revised and Updated Paperback Edition

July 5th, 2016|4 min read

Marketing | US Presidential Campaign Marketing & PR | Newsjacking

Tony Robbins & I Discuss 2016 US Presidential Candidates’ Marketing Strategies

June 15th, 2016|1 min read

Case Studies | Music | Newsjacking

Witnessing The Future And Not Recognizing What’s Happening

May 28th, 2016|2 min read

Real-Time Marketing & PR | Marketing | Crowdsource | US Presidential Campaign Marketing & PR | Newsjacking

The Woman Card on Kickstarter is Awesome Newsjacking of Donald Trump

May 5th, 2016|1 min read

Worst Practices | Public Relations | Newsjacking

Danger: Avoid Newsjacking Negative Stories

April 22nd, 2016|2 min read

Book Reviews | writing | Marketing | Books | Newsjacking

Book Review: "Disrupted" by Dan Lyons

April 3rd, 2016|1 min read

Social Media | Twitter | Marketing | US Presidential Campaign Marketing & PR | Newsjacking

My Favorite Epic Tweets from the First Decade of Twitter

March 24th, 2016|4 min read

Public Speaking | Marketing the Moon | Case Studies | Marketing | Newsjacking

America’s Next Moonshot, Curing Cancer, Requires Marketing

January 13th, 2016|2 min read

Twitter | Case Studies | Marketing | US Presidential Campaign Marketing & PR | Newsjacking | Advertising

This Year’s Score: Bush’s Advertising 3, Trump’s Real-Time 39

December 28th, 2015|3 min read

Marketing Lessons from the Grateful Dead | Case Studies | Newsjacking

Business lessons from the Brilliant Miley Cyrus

December 9th, 2015|2 min read

Public Relations | Case Studies | Marketing | Media Relations | Online Media Room | Newsjacking | Best Practices

Showcase Your Experts to Generate Media Attention and Grow Business

November 23rd, 2015|5 min read