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Case Studies (14)
The Latest from David Meerman Scott

Buyer Persona | Case Studies | Marketing | Advertising | Best Practices

Micro targeting with big data

January 30th, 2014|2 min read

Social Media | Twitter | Case Studies | Marketing | Newsjacking | Brand Journalism

When the world's attention turns to your expertise

January 23rd, 2014|5 min read

Social Media | Case Studies | New Rules of Sales & Service | Marketing | Crowdsource | Best Practices

Quark Expeditions Photographic Journal drives social sharing

January 17th, 2014|2 min read

Case Studies | New Rules of Sales & Service | Marketing | Best Practices

How Inbound Marketing got me to Antarctica

January 9th, 2014|4 min read

Worst Practices | Case Studies

Qdoba annoys customers with infomercials while they eat

December 31st, 2013|1 min read

Social Media | Twitter | Case Studies | New Rules of Sales & Service | Marketing | Advertising | Best Practices

How to generate sales with social media in an underground business

December 23rd, 2013|5 min read

Social Media | Viral Marketing | Case Studies | Personal branding | Music | YouTube | Books | Best Practices

Dave Carroll of United Breaks Guitars four years later

December 10th, 2013|1 min read

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Social Media | Case Studies | Personal branding | Brand Journalism

Social Media in the Middle East

December 4th, 2013|4 min read

Worst Practices | Case Studies | Personal branding | Best Practices

Inbound Job Search

December 1st, 2013|1 min read

Case Studies | Marketing | Advertising

The best, the most unique, or the junkiest

November 14th, 2013|1 min read

Case Studies | Newsjacking | Brand Journalism | Best Practices

Newsjacking leads people directly into the buying process

November 8th, 2013|1 min read

Twitter | Case Studies | New Rules of Sales & Service | Real-Time Marketing & PR | Facebook | Brand Journalism | Best Practices

Vodafone Egypt proves big brands can master Facebook and Twitter

November 4th, 2013|2 min read

Social Media | Viral Marketing | Case Studies | YouTube

No Woman No Drive

October 29th, 2013|1 min read

Worst Practices | Buyer Persona | Case Studies | Marketing | Research and Analysis

Three out of four customers annoyed

October 28th, 2013|1 min read

Case Studies | Marketing | YouTube | Brand Journalism | Best Practices

When does an insurance agent enjoy a car crash?

October 24th, 2013|1 min read

Case Studies | Personal branding | Music | Best Practices

Disruption as marketing

October 16th, 2013|1 min read

Case Studies | Personal branding | Facebook

Passion

October 14th, 2013|0 min read

Case Studies | Music | Best Practices

Who is selling whom?

October 7th, 2013|1 min read

Social Media | Case Studies | Personal branding | YouTube

Marina quits her job via YouTube video

October 2nd, 2013|1 min read