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Case Studies (16)
The Latest from David Meerman Scott
What Mick Jagger Teaches us about Public Speaking
Public Speaking | Case Studies | Best Practices
What Mick Jagger Teaches us about Public Speaking
June 13th, 2013|3 min read
Reinventing your product category for a new market
Case Studies | Marketing | Best Practices
Reinventing your product category for a new market
June 10th, 2013|2 min read
How Ocean Frontiers gets dive customers to share on social networks
Social Media | Viral Marketing | Buyer Persona | Case Studies | Brand Journalism | Best Practices
How Ocean Frontiers gets dive customers to share on social networks
May 28th, 2013|1 min read
How to prepare and deliver a TEDx talk
Public Speaking | Case Studies | Personal branding
How to prepare and deliver a TEDx talk
May 23rd, 2013|6 min read
World's worst website
Worst Practices | Buyer Persona | Public Relations | Case Studies | copywriting | Marketing | Brand Journalism
World's worst website
April 29th, 2013|2 min read
The HubSpot Culture Code: Creating a Company We Love
Case Studies | Marketing | Best Practices
The HubSpot Culture Code: Creating a Company We Love
April 21st, 2013|1 min read
The journey from a traditional marketing executive to a modern CMO
Twitter | Case Studies | Personal branding | Marketing
The journey from a traditional marketing executive to a modern CMO
April 2nd, 2013|3 min read
Tumi shows great customer service is excellent marketing
Case Studies | Marketing | Best Practices
Tumi shows great customer service is excellent marketing
March 20th, 2013|1 min read
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Proof that you can succeed at Newsjacking too
Public Relations | Case Studies | Newsjacking | Best Practices
Proof that you can succeed at Newsjacking too
March 12th, 2013|2 min read
Mini newsjacking flogs a dead horse
Case Studies | Newsjacking | Best Practices
Mini newsjacking flogs a dead horse
February 21st, 2013|0 min read
Content marketing and video showcase expertise and drive tons of business
Buyer Persona | Case Studies | Personal branding | YouTube | Brand Journalism | Best Practices
Content marketing and video showcase expertise and drive tons of business
February 12th, 2013|3 min read
A company or a guru?
Case Studies | Personal branding | Marketing | Best Practices
A company or a guru?
February 8th, 2013|2 min read
Hire Philippe Dubost because he has he coolest online CV ever created
Case Studies | Personal branding | World Wide Rave | Best Practices
Hire Philippe Dubost because he has he coolest online CV ever created
January 24th, 2013|1 min read
American Airlines announces new branding to its best customers first
Case Studies | Marketing | Best Practices
American Airlines announces new branding to its best customers first
January 22nd, 2013|2 min read
Social media drove the Egyptian revolution but can it bring back the tourists?
Social Media | Case Studies | Facebook | Crowdsource
Social media drove the Egyptian revolution but can it bring back the tourists?
January 17th, 2013|2 min read
How to use Instagram, Pinterest, and 500px to sell an expensive product
Social Media | Case Studies | Mobile applications | Marketing | Brand Journalism | Best Practices
How to use Instagram, Pinterest, and 500px to sell an expensive product
January 8th, 2013|2 min read
Market competition and your business
Case Studies | Marketing | Best Practices
Market competition and your business
December 17th, 2012|2 min read
SEC action against Netflix CEO over Facebook post is completely wrong
Social Media | Worst Practices | Press Release Content | Public Relations | Case Studies | Facebook
SEC action against Netflix CEO over Facebook post is completely wrong
December 7th, 2012|2 min read
Not Another Junky Blog
Thought Leadership | New Rules of Marketing and PR | Buyer Persona | Case Studies | Brand Journalism | Best Practices | Corporate blogging
Not Another Junky Blog
December 6th, 2012|3 min read
Google Plus emerging as a back door to top search results
Case Studies | Real-Time Marketing & PR | Newsjacking | Brand Journalism | Best Practices
Google Plus emerging as a back door to top search results
November 27th, 2012|1 min read