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Case Studies (16)
The Latest from David Meerman Scott
Write, design, and publish an ebook in three hours
ebooks | Case Studies | Marketing | Advertising | Best Practices
Write, design, and publish an ebook in three hours
July 22nd, 2013|1 min read
The irrational value of time
The irrational value of time
July 18th, 2013|1 min read
JetBlue Badges gamification marketing fails to take off
Social Media | Viral Marketing | Worst Practices | Case Studies | Marketing | Crowdsource | Research and Analysis
JetBlue Badges gamification marketing fails to take off
July 15th, 2013|2 min read
LeVar Burton on the intersection of education and technology
Buyer Persona | Case Studies | Personal branding | Marketing | Books
LeVar Burton on the intersection of education and technology
July 12th, 2013|1 min read
When things go wrong
Public Speaking | Case Studies | Best Practices
When things go wrong
July 9th, 2013|2 min read
Building a fan base one download at a time
Rock Band Web Sites | Marketing Lessons from the Grateful Dead | Case Studies | World Wide Rave | Best Practices
Building a fan base one download at a time
July 2nd, 2013|1 min read
Congrats 2013 graduates. You have choices.
Social Media | Case Studies | Crowdsource | Best Practices
Congrats 2013 graduates. You have choices.
June 28th, 2013|1 min read
Celebrate your content creators!
Case Studies | Brand Journalism | Best Practices
Celebrate your content creators!
June 20th, 2013|1 min read
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What Mick Jagger Teaches us about Public Speaking
Public Speaking | Case Studies | Best Practices
What Mick Jagger Teaches us about Public Speaking
June 13th, 2013|3 min read
Reinventing your product category for a new market
Case Studies | Marketing | Best Practices
Reinventing your product category for a new market
June 10th, 2013|2 min read
How Ocean Frontiers gets dive customers to share on social networks
Social Media | Viral Marketing | Buyer Persona | Case Studies | Brand Journalism | Best Practices
How Ocean Frontiers gets dive customers to share on social networks
May 28th, 2013|1 min read
How to prepare and deliver a TEDx talk
Public Speaking | Case Studies | Personal branding
How to prepare and deliver a TEDx talk
May 23rd, 2013|6 min read
World's worst website
Worst Practices | Buyer Persona | Public Relations | Case Studies | copywriting | Marketing | Brand Journalism
World's worst website
April 29th, 2013|2 min read
The HubSpot Culture Code: Creating a Company We Love
Case Studies | Marketing | Best Practices
The HubSpot Culture Code: Creating a Company We Love
April 21st, 2013|1 min read
The journey from a traditional marketing executive to a modern CMO
Twitter | Case Studies | Personal branding | Marketing
The journey from a traditional marketing executive to a modern CMO
April 2nd, 2013|3 min read
Tumi shows great customer service is excellent marketing
Case Studies | Marketing | Best Practices
Tumi shows great customer service is excellent marketing
March 20th, 2013|1 min read
Proof that you can succeed at Newsjacking too
Public Relations | Case Studies | Newsjacking | Best Practices
Proof that you can succeed at Newsjacking too
March 12th, 2013|2 min read
Mini newsjacking flogs a dead horse
Case Studies | Newsjacking | Best Practices
Mini newsjacking flogs a dead horse
February 21st, 2013|0 min read
Content marketing and video showcase expertise and drive tons of business
Buyer Persona | Case Studies | Personal branding | YouTube | Brand Journalism | Best Practices
Content marketing and video showcase expertise and drive tons of business
February 12th, 2013|3 min read
A company or a guru?
Case Studies | Personal branding | Marketing | Best Practices
A company or a guru?
February 8th, 2013|2 min read