I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
An interesting aspect of the culture of sharing on social networks is that of content curation. This is the act of pointing your followers to content from other people.
The secret is that there is no secret.
Last week, I delivered a full day New Rules of Marketing Masterclass for a group of 200 veterinarians brought together by Veterinary Study Groups.
I'm wondering when will companies that block employee access to social networks go through the same sort of revolution as Egypt?
Yesterday, as HBO was re-playing his 1997 movie Private Parts, Howard Stern offered a real-time running commentary via his @HowardStern twitter feed.
You're on the road, perhaps at a coffee emporium, and you want to find a free WiFi network. Hey, we’ve all done it... You look at the network names and there's the usual assortment: People who default to use a WiFi name like 'linksys,' some who use their family name 'Jones_N...
This month marks the 35th anniversary of The Doobie Brothers' platinum album Takin' It To the Streets. The songs from this album seemed to be always on the radio when I was in High School.
Network Solutions just released a video parody on the GoDaddy Super Bowl television ads with Danica Patrick.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
