I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
My family and I recently visited the jungles of Panama with Nathan Gray and Lider Sucre of Earth Train, staying at their beautiful Mamoni Valley Preserve campus.
UPDATE - March 7, 2011 - Tynicka Battle from ThinkTank jumped in to comment and I want to thank her very much for doing so. Please be sure to read her comment (the 23rd one down). ++++++++
In early 2011, I delivered a keynote speech about Real-Time Marketing & PR at the Marketing Sherpa Email Summit in Las Vegas. A dozen people in the audience filmed the talk from different locations and nearly 100 tweeted it live.
An interesting aspect of the culture of sharing on social networks is that of content curation. This is the act of pointing your followers to content from other people.
The secret is that there is no secret.
Last week, I delivered a full day New Rules of Marketing Masterclass for a group of 200 veterinarians brought together by Veterinary Study Groups.
I'm wondering when will companies that block employee access to social networks go through the same sort of revolution as Egypt?
Yesterday, as HBO was re-playing his 1997 movie Private Parts, Howard Stern offered a real-time running commentary via his @HowardStern twitter feed.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
