I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
One student literally cried on my shoulder. Sobs and snot. (Really). I had never met her before. She came up to me after a speaking gig to tell me her story.
Back in June, I keynoted the Business Marketing Association annual conference.
On Election Day 2008, an amazing 25 percent of Barack Obama voters were already directly linked to him through social media, including blogs, Facebook, Twitter, and other social sites according to The Nation. Putting aside politics and just considering the election from a ma...
Every day, I run across FEAR of marketing on the Web.
I'll be in Melbourne and Sydney in September and Amsterdam in October running full day seminars about social media and the new rules of marketing & PR. If you're based in North America and you have some travel budget available that need to be used by year-end, why not bo...