I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
UPDATE January 21, 2011. INgage Networks has completed the revision of the ebook which is now available on their site using the links below.
Last week I delivered a talk at the Text 100 Digital Rising event in Port Dickson, Malaysia. I connected with Ben Edwards, VP Digital Strategy and Development at IBM who was also speaking at the event. I’ve known Ben since his days at the Economist – we were both based in To...
I spent most of my career in B2B marketing, although for four years I was in B2B sales. So I've seen both sides.
Can't decide what to get Dad for Fathers' Day?
The Boeing Company recently launched a completely new approach to the Web.