I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Albion Café on Boundary Street in Shoreditch, London sends a tweet via @albionsoven when fresh and delicious treats come out of the oven. Example: Freshly baked crumbly Chocolate Chip Cookies stuffed with oozy chocolate chips.
I sent a tweet this morning as a result of a pitch that I received though email from Mktgbuzz. The pitch offered 50% off a PRWeb press release for the first 500 people who filled out a form.
At the NASSCOM India Leadership Forum in Mumbai, I had an opportunity to sit down with John Suffolk, Chief Information Officer of Her Majesty's Government.
As I was strolling the streets of Bombay (Mumbai), India, I noticed that the taxicabs are the same make of car, yet the owners of the cabs have personalized them with stickers and other do-dads to make them unique.
Wouldn’t it be cool if people created videos for you? Perhaps like HP, you could hold a contest to get students to put forward their best efforts. The contest was simple. "Present an idea which promotes HP Workstations ability to bring to life anything the creative mind can ...
So last night I made my way to Pakhuis Wilhelmina, a funky former warehouse turned live music venue in Amsterdam to see what turned out to be a surprisingly excellent Dutch Ramones tribute band. (Click the photo to enlarge.)
While in Amsterdam where I keynoted the Marketing Pioneers event, I met Jan Willem Alphenaar, Producer and Director of DSB the Movie.
Corporate comedy is one of those phrases like "jumbo shrimp," "smart ass," and "party down in Omaha" that seems a bit off. (No offense to shrimps, asses, or those from Omaha).
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
