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Worst Practices (10)
The Latest from David Meerman Scott
Worst Practices | Press Release Content | Public Relations | writing | copywriting | Marketing | Research and Analysis
Top Gobbledygook phrases and how to avoid them
April 8th, 2009|1 min read
Search Engine Marketing | Worst Practices | writing | Brand Journalism
SEO and your crap filled site
March 9th, 2009|1 min read
Viral Marketing | Worst Practices
smashLAB shows what to do when another company hijacks your name
January 24th, 2009|0 min read
Worst Practices | Press Release Content | Public Relations | Case Studies | writing | Media Relations
When lawyers get in the way of PR
January 6th, 2009|3 min read
Twitter | Worst Practices | Public Relations
Attention Twitter: You should be communicating better during what some are calling a crisis
January 4th, 2009|1 min read
Search Engine Marketing | Worst Practices | Advertising
Yellow Pages anyone?
December 17th, 2008|1 min read
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Worst Practices | writing | copywriting
World-class, cutting-edge gobbledygook
December 12th, 2008|1 min read
Worst Practices | Marketing | Business to Business
Attention DMA: time to rethink your online marketing
December 10th, 2008|2 min read
Twitter | Worst Practices | Marketing
Twitter and personal branding: The BIG mistake I see people make every single day
October 22nd, 2008|3 min read
Social Media | Worst Practices | Public Relations | Media Relations | Research and Analysis | Corporate blogging
Gartner fails miserably in product test, immediate action required
October 16th, 2008|2 min read
Worst Practices | Buyer Persona | Public Relations | Business to Business | Corporate blogging
Top 5 corporate blogging mistakes and how to avoid them
September 30th, 2008|3 min read
Social Media | Worst Practices | Public Relations | Case Studies | Media Relations
Learning from the 3M Post-It Note debacle: Social media ethics defined
September 24th, 2008|2 min read
Worst Practices | Press Release Content | Public Relations | writing | Marketing
Weasel words, gobbledygook, jargon, buzzwords, babble, blather, and baloney
September 16th, 2008|3 min read
Viral Marketing | Worst Practices | Case Studies | YouTube | Advertising | Brand Journalism
Don't ruin your great YouTube video with too-slick Madison Avenue packaging
September 14th, 2008|1 min read
Worst Practices | Case Studies
Anna from IKEA is intellectually challenged (but she has a sense of humor)
August 20th, 2008|2 min read
Social Media | Worst Practices | New Rules of Marketing and PR | Facebook | Research and Analysis | YouTube | Corporate blogging
Facebook and YouTube blocked by paranoid corporations at their own peril
June 19th, 2008|3 min read
Search Engine Marketing | Worst Practices | copywriting | Corporate blogging
Search Engine Optimizing a crap-filled site just makes it a little less crappy
June 15th, 2008|1 min read
Worst Practices | Public Relations | Brand Journalism | Corporate blogging
Does Harvard Business School know what a blog is?
May 16th, 2008|2 min read