I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
UPDATE: Here is the official White House blog post on the Twitter Town Hall.
This morning at 7:00 am USA eastern time Harry Potter author J.K. Rowling revealed the secret of Pottemore.
I blogged about @NordstromDave a few weeks ago. It is terrific what he is doing on Twitter and also the fact that his employer, Nordstrom encourages him.
UPDATE March 22, 2011 With the SXSW festivals winding down, $100,000 has been raised by this effort. Congratulations to all involved.
In our real-time world, one person – such as Danielle Crismani – with passion and a computer or mobile device can make a huge difference in the world. I've been following the terrible flooding situation in Queensland, Australia. I've been to this beautiful part of the world ...
In August 2009 a group of over 80 Radiohead fans descended on the Výstavištĕ Holešovice Exhibition Hall in Prague on a mission to capture the band playing live using as many different video camera angles as possible. Most used inexpensive Flip Video cameras and the 50 or so ...
I'm obsessed by mobile applications that combine valuable information with real-time GPS capability. Geo-location applications will see explosive growth in coming years and therefore are important for marketers to understand.
The conference as we used to know it was very stiff, structured and didactic.