I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Today, the pre-order of the new 4th edition of The New Rules of Marketing & PR is the "Deal of the Day" at BN.com.
My friend Rich Jurek points us to Karim Nafatni, a Dubai-based commercial airline pilot who is also an avid photographer and likes to shoot photos in the cockpit.
On the Web, there is very little differentiation between types of content.
Last night, my friend Nick Morgan and I caught the Mick Jagger Show... er, the Rolling Stones... in Boston. It was a terrific show. Nick is my speaker coach, so we used the Stones show as a "field trip" to watch a master performer in action. And boy, is Sir Mick a master. Th...
One of the best parts of being active on the global speaking circuit a chance to learn from marketers working in a wide variety of businesses.
I recently finished Mitch Joel's new book Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends on It and enjoyed it very much, I asked Mitch to answer some questions for us.
On Friday, I presented at BMA Blaze, the Business Marketing Association's annual conference. I delivered a mini-keynote and then led a panel In the Moment: How and Why to Do Real-Time B2B Marketing with:
This weekend I got my Open Water Scuba certification at Ocean Frontiers Ltd. in the Cayman Islands. I chose Ocean Frontiers because I connected with them on Facebook at the suggestion of a friend and then wrote about how the Ocean Frontiers Green Short Challenge is a terrifi...
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
