I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
At every one of my speeches, I say PR people are spammers. That gets everyone's attention so I have an opportunity to explain what I mean.
Mark your calendars for Thursday November 8, 2007 because A Brand You World 2007 Global Summit is happening. It's totally free and you participate by phone.
Bill Gammell recently released a terrific free ebook Seinfeld on Marketing: 7 Marketing lessons from the cast of "the show about nothing"
So you're reading this post, huh? Kind of a compelling title, isn’t it? Why is that?
UPDATE November 5, 2007
I've participated in several guest blogger gigs at the International Association of Online Communicators (IAOC) and have enjoyed the great participation. You can see an example at Direct to Consumer News Releases: Do they suck?
I've been a huge fan of Strumpette "a naked journal of the PR business" and Amanda Chapel, the nom de plume of Strumpette’s managing editor, since the site's beginnings. Strumpette is a site that dares to challenge the status quo, that isn’t scared to tell it like it is, and...
We're going off on a bit of a tangent here this morning...
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
