HIRE ME TO SPEAK
HIRE ME TO SPEAK
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Say No To Dirt

I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.

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Case Studies  |  Marketing  |  YouTube  |  Advertising  |  Best Practices

Imagine you're a marketing manager for a company that makes toilets. Your company just came up with a spiffy new self-cleaning model. What do you do?

Most marketing managers would talk about their "flexible, scalable solutions for toilet cleaning processes using cutting edge technology" or some such gobbledygook.

Cws

Not CWS.

Instead of yakking about their product, YouTube shows how it works. A million people have seen this video via word-of-mouse.

Instead of selling, can you find a way to tell your story?

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