I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
How does a large professional services firm communicate using the tools of social media?
Can't decide what to get Dad for Fathers' Day?
I am a keen observer of Presidential communications strategies.
Facebook is a great way to connect.
UPDATE: Joe Payne told me Payne says that within two weeks of this blog post, Eloqua closed a deal with software company Red Hat that was worth more than $500,000 over two years. They also closed with TRUSTe, a major Internet privacy services company. The half dozen new Eloq...
One of my favorite riffs is: "Ebooks are the hip and stylish younger sister of the nerdy white paper."
If you know someone who is currently attending college or university or who has recently graduated, please pass on a link to this post. Thank you.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
