I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
How do you generate awareness for your business or your ideas?
Daan Weddepohl points us to this interesting way to launch a new Website.
As a marketing speaker I connect with many executives around the world about social media in the workplace. For the most part, the bosses are eager to implement the new tools of real-time communications in their organizations. They see the tremendous benefits of engaging in ...
UPDATE: Anthony Weiner resigned his U.S. Congressional seat on June 16, 2011.
Earlier this week on this blog, I riffed on how You and I are incredibly lucky. My point was that marketing and PR is so much easier with the ability today to publish information.
Imagine what it was like to be a marketer a few decades ago? - Marketing meant advertising and those with the biggest budgets won.
I have been both a journalist and a public relations practitioner so I have an advantage when thinking about the ways that you can use real-time content to get mentioned in the media.