I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
September is National Campus Safety Awareness Month. And this week millions of college students in North America will move into their dorms or apartments for the new academic year.
A short online video documentary is a terrific form of brand journalism for any organization.
Our book tour for Marketing Lessons from the Grateful Dead begins Monday July 26.
Joe Chernov emailed me: "My question to you is this: how are you SO prolific? Where do all of your ideas come from?"
Our secret is out.
Brian Halligan and I just announced our new book Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History
When President Obama chose to replace General Stanley A. McChrystal following the fallout from the general's controversial comments in a recent Rolling Stone article, the media was in a frenzy. Because McChrystal was the top U.S. commander in Afghanistan, over 13,000 mainstr...
Last summer Toby Bloomberg spoke with me and many other people and invited us to be a part of a new book genre.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
