I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Our secret is out.
Brian Halligan and I just announced our new book Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History
When President Obama chose to replace General Stanley A. McChrystal following the fallout from the general's controversial comments in a recent Rolling Stone article, the media was in a frenzy. Because McChrystal was the top U.S. commander in Afghanistan, over 13,000 mainstr...
Last summer Toby Bloomberg spoke with me and many other people and invited us to be a part of a new book genre.
Jim Sterne has written an outstanding book called Social Media Metrics: How to Measure and Optimize Your Marketing Investment which releases this week.
Tom Peters sat down to answer some questions for us on video.
I'm in Tokyo doing a few speaking gigs, getting caught up with old friends (I lived in Tokyo from 1987 to 1993) and meeting interesting people.