I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
If you’ve paid attention to global music trends over the past decade, you’ve seen a wave of Korean pop on the charts, playlists, and social media feeds.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
