I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
I'm hearing much more these days about content marketing - something I've talked about for nearly a decade. It's kinda cool that something that I was once a lone voice in the wilderness talking about has gotten such buzz.
I needed to visit the FCC site this weekend and was expecting to interact with the old Spartan 1995-era North Korea style site.
Whenever a story breaks in the news, reporters and bloggers are looking for the second paragraph – the interesting new angle on the story. What is the second paragraph?
How do you generate awareness for your business or your ideas?
Daan Weddepohl points us to this interesting way to launch a new Website.
UPDATE: Anthony Weiner resigned his U.S. Congressional seat on June 16, 2011.
Earlier this week on this blog, I riffed on how You and I are incredibly lucky. My point was that marketing and PR is so much easier with the ability today to publish information.
Imagine what it was like to be a marketer a few decades ago? - Marketing meant advertising and those with the biggest budgets won.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
