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The Latest from David Meerman Scott

Social Media | Twitter | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | US Presidential Campaign Marketing & PR | Research and Analysis | Advertising

NH Primary: Sales & Marketing Lessons from Attending Multiple Campaign Events

February 9th, 2016|7 min read

Social Media | Twitter | Worst Practices

Dear Twitter: Please Don’t Do It

January 6th, 2016|1 min read

Twitter | Case Studies | Marketing | US Presidential Campaign Marketing & PR | Newsjacking | Advertising

This Year’s Score: Bush’s Advertising 3, Trump’s Real-Time 39

December 28th, 2015|3 min read

Twitter | Newsjacking

Twitter’s New “Moments” Feature Could Aid Newsjacking

October 6th, 2015|1 min read

Social Media | Public Speaking | Twitter | US Presidential Campaign Marketing & PR

#GOPdebate Advice for Donald Trump: Live Tweet from the Stage!

August 6th, 2015|2 min read

Social Media | Twitter | Marketing | US Presidential Campaign Marketing & PR

Donald Trump Winning the Social Networking Primaries in a Landslide

August 4th, 2015|2 min read

Twitter | Worst Practices | Marketing | Media Relations

Boston Olympic Bid Squashed by Social Media

July 27th, 2015|2 min read

Twitter | New Rules of Marketing and PR | Public Relations | Case Studies

Mary Kay Pink Cadillac Goes Real Time and Retro Cool

December 5th, 2014|2 min read

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Social Media | Twitter | Buyer Persona | Case Studies | Marketing | Brand Journalism | Best Practices

Silver Oak Cellars builds passionate fans through social media “bottle stories”

August 6th, 2014|4 min read

Social Media | Twitter | Case Studies | Marketing | Best Practices

The CIA Joins Twitter

June 7th, 2014|1 min read

Twitter | Personal branding | Best Practices

Personal branding and your new Twitter profile

April 26th, 2014|3 min read

Twitter | Case Studies | Real-Time Marketing & PR | Crowdsource | Best Practices

Real Time at the Oscars

March 3rd, 2014|1 min read

Social Media | Twitter | Case Studies | Marketing | Newsjacking | Brand Journalism

When the world's attention turns to your expertise

January 23rd, 2014|5 min read

Social Media | Twitter | Case Studies | New Rules of Sales & Service | Marketing | Advertising | Best Practices

How to generate sales with social media in an underground business

December 23rd, 2013|5 min read

Twitter

Twitter IPO

November 5th, 2013|1 min read

Twitter | Case Studies | New Rules of Sales & Service | Real-Time Marketing & PR | Facebook | Brand Journalism | Best Practices

Vodafone Egypt proves big brands can master Facebook and Twitter

November 4th, 2013|2 min read

Social Media | Viral Marketing | Twitter | Case Studies | Marketing | Newsjacking | Advertising | Best Practices

Well-played Nokia UK Newsjacking of Apple iPhone announcement

September 11th, 2013|1 min read

Twitter | Case Studies | Personal branding | Marketing

The journey from a traditional marketing executive to a modern CMO

April 2nd, 2013|3 min read

Twitter | Case Studies | Real-Time Marketing & PR | Marketing | Best Practices

Foursquare and Twitter done right

October 4th, 2012|1 min read

Twitter | Personal branding | Marketing | Best Practices

Twitter launches header photos. Time to add yours.

September 21st, 2012|1 min read