HIRE ME TO SPEAK
HIRE ME TO SPEAK

Marketing Speaker

The Latest from
David Meerman Scott

I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.

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The new publishing model on the web is not about hype and spin and messages. It is about delivering content when and where it is needed and branding you or your organization as a leader in the process.

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I was alerted to the press release boilerplate of a company called webMethods. Here’s an example release on the company web site. Can you tell me what the company does?

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The frustration of relying exclusively on the media to deliver your organization's messages is long gone. Yes, mainstream media is still important, but today smart marketers craft compelling messages and tell the world directly via the web. The tremendous expense of relying ...

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Although I've been researching and writing my new book The New Rules of Marketing and PR for a few months now, it's only been a few days since I've been blogging snippets of the book for comment. What fun. Thanks to everyone who has read and commented so far. Remember, you h...

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Public Relations was once an exclusive club. PR people used lots of jargon and set strict rules that needed to be followed. If you weren't part of the "in crowd," PR seemed like an esoteric and mysterious job that required lots of training, sort of like Space Shuttle astrona...

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I got an email from a PR agency last week that opened: 
 "Dear %firstname%": 


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I'm a contributing editor at EContent Magazine. As a result I receive hundreds of press releases a week via email from well-meaning PR people who want me to write about their widgets. Guess what? In five years, I have never written about a company based on a press release th...

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I just heard the news that Vocus, a company that provides software tools for PR pros to manage relationships with the media has acquired PRWeb, a pioneer in direct-to-consumer news release distribution.

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