I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
UPDATE January 30, 2014 - Google contacted me via my G+ and gave me this URL. plus.google.com/+DavidMeermanScott I guess somebody was listening after all.
Readers of this blog know that I often discuss my passions including music, travel, surfing, and public speaking.
If you’ve heard me speak about Real-Time Marketing & PR, you’ve likely heard me riff on Dave Carroll and his United Breaks Guitars video series, which has racked up some 16 million YouTube views. I love the videos. Song number one is especially catchy. And it is a terrif...
In November, I delivered a full day social media marketing Masterclass in Doha, Qatar sponsored by Digital Marketing Arts Academy and Dar Al-Sharq Media.
I’ve been fired three times, most recently in 2002. Each time, I did what nearly everyone does to get a new job: Outbound marketing.
Most music artists use the usual route to launch a record – try to get radio airplay and try to get the media to write a review. That’s not what Ronnie Dunn did to launch three new songs. Instead he performed a guerrilla gig from the roof of a restaurant, playing as the CMT ...
I recently purchased a new surfboard.
Eight and a half million views and counting in a bit over four days.