I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
One rarely discussed but very important aspect of search engine marketing is choosing product and company names so that they will be easy to find on the Web via search engines.
Seth Godin has an uncanny ability of delivering the right information at the right time on his blog, in his books, and live.
Note: If you’ve been linked to in this post, I have an early copy of my book ready to send you. Please read below for details! This is indeed one of the most unique blog posts I’ve ever done.
Social Networking sites are an excellent way to deliver information to people who might want to do business with your organization. Particularly if you use a thought leadership based approach, sites like MySpace, Squidoo, and the other social networking sites reaches your bu...
The popularity of social networking sites including MySpace, Facebook, Friendster, and Xanga is phenomenal. Social networking sites make it easy for people to create a profile about themselves and use it to create a virtual network of their offline friends and to make new fr...
With my new book The New Rules of Marketing and PR: How to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly due out in early June, I am hitting the road and speaking at a bunch of interesting conferences and events. I hope to...
The popularity of social networking sites including MySpace, Facebook, Friendster, and Xanga is phenomenal. Social networking sites make it easy for people to create a profile about themselves and use it to create a virtual network of their offline friends and to make new fr...
Here is an interesting case study on using videos for marketing purposes that will appear in my upcoming book The New Rules of Marketing and PR: How to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
