I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
The Corporate Weblog is now used by savvy marketing and public relations professionals as a way to communicate directly with journalists and influence their stories.
Nielsen//NetRatings recently announced the results of a new "Understanding the Blogosphere" survey. One in ten blog readers use RSS feeds to manage their various blog reading habits. This is a percentage that I'd predict will grow significantly over time.
The Corporate Weblog has quietly emerged as an effective communications platform for business to tell unique and compelling stories to the market.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
