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Case Studies (2)
The Latest from David Meerman Scott

Case Studies | Personal branding | Best Practices

Sneaking In Via Life’s Side Doors

January 14th, 2025|1 min read

Worst Practices | Case Studies | Marketing | Advertising

Automaker Website Frustrations Push Buyers Elsewhere

December 10th, 2024|1 min read

Public Speaking | Case Studies | Personal branding | Best Practices

Breaking Free from Busyness: How Peggy Sullivan's TEDx Talk Inspires a Life Beyond the Hamster Wheel

December 3rd, 2024|1 min read

Social Media | New Rules of Marketing and PR | Case Studies | Personal branding | Best Practices | Fanocracy

Brewing Authenticity: How Kolkata Chai Co. Uses Instagram to Reach Interested Buyers

November 21st, 2024|5 min read

Case Studies | Best Practices | Fanocracy

Why I’m a fan of iPie Pizzeria in Killington VT

October 17th, 2024|1 min read

Public Speaking | Buyer Persona | Case Studies | US Presidential Campaign Marketing & PR | YouTube | Newsjacking | Fanocracy

Kamala Harris Told Me She’s a Music Fan and Is Especially Fond of Bob Marley

October 7th, 2024|2 min read

New Rules of Marketing and PR | Case Studies

Create and Connect Through Live Video

August 26th, 2024|1 min read

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New Rules of Marketing and PR | Case Studies | Marketing | Best Practices | Fanocracy

Companies Have An Obligation To Help Customers By Deploying AI & ML Within User Interfaces

July 30th, 2024|2 min read

Marketing the Moon | Public Relations | Case Studies | Marketing | Advertising

Fiction and Fact! New Movie “Fly Me To The Moon” Partly Based On My Book

July 17th, 2024|3 min read

New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Books | Virtual Events | Artificial Intelligence

New 9th Edition of The New Rules of Marketing & PR Coming in August!

June 20th, 2024|2 min read

Social Media | New Rules of Marketing and PR | Case Studies | Marketing | YouTube | Fanocracy

Fans First Banana Ball Delights at Sold Out Fenway Park Game

June 10th, 2024|4 min read

Case Studies | Marketing | Best Practices | Business to Business | Virtual Events | Artificial Intelligence

The Reality of AI Adoption in B2B Marketing

June 6th, 2024|4 min read

New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Newsjacking | Advertising

Samsung’s “UnCrush” Video Newsjacking of Apple Fail

May 16th, 2024|0 min read

Public Relations | Case Studies | Advertising | Fanocracy

Apple Apologizes for CRUSH Video Misstep

May 12th, 2024|1 min read

Worst Practices | Case Studies | Newsjacking | Fanocracy | Artificial Intelligence

Apple’s Soul Crushing, Creator Destroying Metaphor for what AI is Doing to Society

May 8th, 2024|1 min read

Marketing the Moon | Case Studies | Advertising | Fanocracy

GOODBIDS Reimagines Charity Auctions

April 15th, 2024|2 min read

Public Relations | Case Studies | writing | copywriting | Marketing | Artificial Intelligence

In Conclusion: The Growing AI Content Pollution Problem

April 4th, 2024|2 min read

Case Studies | Personal branding | Marketing | Business to Business | Fanocracy

Manuela Nicolosi’s Infectious Passion Is Breaking Barriers While Benefiting Bosch

February 27th, 2024|2 min read