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Marketing Speaker

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David Meerman Scott

No one knows more about using the new Real-Time tools and strategies to spread ideas, influence minds and build business than David Meerman Scott. He's a marketing strategist, speaker, advisor to emerging companies, and author of ten books including three international bestsellers.

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It’s a #KFCCrisis. A chicken restaurant without any chicken! KFC in the UK changed logistics companies and the new provider fouled up the fowl deliveries. FCK! But the company has done a wonderful job communicating on social networks and via advertisements.

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Twelve years ago Matt Risinger started a custom home building firm specializing in architect driven and fine craftsmanship work. Soon after, he also started a YouTube channel about building science, craftsmanship, and best practices for building and remodeling. Matt now has ...

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I received a new American Express Business Platinum Card and was delighted to find that it is made out of metal. It’s really substantial, sleek, and stylish. All of a sudden my other credit cards seem mundane. As I was geeking out about a seemingly simple bit of branding, I ...

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Oxford Dictionaries announced the shortlist and winner of the Word of the Year for 2017 and I’m stunned that newsjacking, a marketing strategy I popularized, is on the list. Youthquake was selected as this year’s Word of the Year and the shortlist includes Antifa , Broflake,...

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I was in Cairo this week for a speaking engagement at The Marketers League and my friend Omar Islam Shalaby invited me to meet him for dinner at U Bistro & Bar. Omar said: “It’s a secret bar in the hippest part of Cairo. You’ll love it.” I was especially intrigued when I got...

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Indago Digital, an Australia digital marketing agency, recently reviewed the various ways to build inbound links and put them into a clever Periodic Table of Link Building. The company says: “Our goal with the Periodic Table of Link Building is to help publishers focus on th...

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This morning I needed to go from my hotel at Sydney Olympic Park to the Sydney International Airport for a flight to Boston via LAX. I had been in Sydney to speak at Tony Robbins Business Mastery and since I am carrying an oddly shaped road case containing a pop-up display t...

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“No child should be denied their education due to the length of their hair,” says Chris Healy, co-founder of The Longhairs. As back to school season kicked in, Chris learned of several boys who were told to cut their hair based on school dress codes. This was just the sort o...

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