I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Here's the problem. My mother and her friends don't see my book in the local independent bookstore in my hometown. And if my book isn’t sitting there next to Harry Potter, does it really exist? To make matters worse, I'm not on the Today Show or Oprah or Jon Stewart plugging...
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
