I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
PRWeb announced today in a press release the availability of inbound TrackBack pings within press releases. PRWeb is the first press release newswire to enable and encourage press release interaction and commentary from the blogosphere.
Flipping the Funnel, is a great new ebook from Seth Godin which was just published today. The ideas Seth presents about using Web content are spot on. And I am flattered that my blog and my Squidoo lens: Web Content that Sells are mentioned in Flipping the Funnel (on page 15...
I've been talking about the power of Web content as viral marketing for ages. It's an obsession of mine and the subject of my latest dead tree book: Cashing in with Content.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
