I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Alert readers of this blog know that I am a huge ebook fan. Ebooks are a great way to deliver information directly to your buyers in a format that they want to read. Ebooks also have potential to go viral when people share it with others.
Last night I took my teenage daughter to the Orpheum Theatre in Boston to see two of her favorite bands: Breaking Benjamin and Three Days Grace. We had a great time. This was one of the first concerts I've been to recently where the audience was in their teens and twenties. ...
Yikes. What a curious subject line for a blog post.
Note: If you’ve been linked to in this post, I have an early copy of my book ready to send you. Please read below for details! This is indeed one of the most unique blog posts I’ve ever done.
Social Networking sites are an excellent way to deliver information to people who might want to do business with your organization. Particularly if you use a thought leadership based approach, sites like MySpace, Squidoo, and the other social networking sites reaches your bu...
If you are visiting Web Ink Now after reading the MarketingSherpa Viral Marketing Hall of Fame announcement, welcome! Thanks for stopping by.
The popularity of social networking sites including MySpace, Facebook, Friendster, and Xanga is phenomenal. Social networking sites make it easy for people to create a profile about themselves and use it to create a virtual network of their offline friends and to make new fr...
With my new book The New Rules of Marketing and PR: How to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly due out in early June, I am hitting the road and speaking at a bunch of interesting conferences and events. I hope to...
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
