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HIRE ME TO SPEAK

Marketing Speaker

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David Meerman Scott

No one knows more about using the new Real-Time tools and strategies to spread ideas, influence minds and build business than David Meerman Scott. He's a marketing strategist, speaker, advisor to emerging companies, and author of ten books including three international bestsellers.

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In the past year or so, live-streaming and short-form video applications for smartphones have become exciting new ways to share interesting aspects of life and business and gain new followers and customers as a result. The most popular applications include Instagram video, T...

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American Airlines is an amazing example of the new rules of marketing and public relations at work throughout an organization. Recently, I went to the company’s Dallas headquarters to learn how the airline uses real-time social networking to communicate with customers. In th...

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The first edition of The New Rules of Marketing & PR was published in 2007 and was six months on the BusinessWeek bestseller list. Since then the book has sold more than 375,000 copies in English in the various editions and is now available in 29 languages from Albanian to V...

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I love the Back to College 2017 microsite from IKEA. It’s a wonderful example of the concept of buyer persona based content marketing. “An empty nest shouldn’t empty your wallet. For parents and students alike, college moving day is bittersweet. But sharing the experience to...

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Organizations filled with people who take the time to understand the needs of buyers they wish to reach, and then develop information to educate and inform those buyers, are more successful than organizations that just make stuff up. Buyer personas, the distinct demographic ...

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Over the past decade as I’ve written about and delivered talks on the new rules of marketing and public relations and real-time communications, I’ve connected with thousands of people from around the world. I’ve heard from many that they have struggled in getting started wit...

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Nantucket Island is my favorite surfing spot and when I’m there, I’ll frequently take a lesson at Gary Kohner’s Nantucket Island Surf School. Gary grew up on Nantucket and started surfing in 1984. He started Nantucket Island Surf School in the summer of 1999 to share his lov...

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I’m working on the new sixth edition of my international bestseller, The New Rules of Marketing and PR. The book debuted ten years ago, and every two years or so I update it. It’s always fun to figure out what to add and what to delete from the book. For this edition, I have...

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