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Best Practices (3)
The Latest from David Meerman Scott
Personal branding | writing | Best Practices | Artificial Intelligence
The Power of a First-Person Professional Biography in a World of AI and Deepfakes
November 21st, 2023|1 min read
Buyer Persona | Public Relations | Case Studies | Best Practices | Artificial Intelligence
Doritos Silent “Crunch Cancelling” Plug-In for Gamers
November 8th, 2023|1 min read
New Rules of Marketing and PR | Case Studies | Marketing | Books | Best Practices
What Phrase or Word Do You Own?
September 29th, 2023|3 min read
Case Studies | Best Practices | Fanocracy
Fandom at HubSpot’s INBOUND Conference
September 18th, 2023|2 min read
Social Media | New Rules of Marketing and PR | Marketing | Best Practices | Artificial Intelligence
Why You Need a Blog in the Age of AI and Social Networking
September 5th, 2023|2 min read
Search Engine Marketing | New Rules of Marketing and PR | Case Studies | Marketing | Best Practices | Artificial Intelligence
How to Get Found in LLM AI Search Like ChatGPT-Powered Bing
August 16th, 2023|3 min read
New Rules of Marketing and PR | Buyer Persona | Sales Strategies | Marketing | Best Practices
Make Your Web Content Accessible To All
July 25th, 2023|2 min read
Buyer Persona | Case Studies | Music | Best Practices | Fanocracy
Thoughtful Extras That Turn Customers Into Fans
July 7th, 2023|1 min read
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writing | Best Practices | Artificial Intelligence
Remaining Human in a World of AI
June 21st, 2023|3 min read
Buyer Persona | Case Studies | Sales Strategies | Marketing | Best Practices
Carve Your Own Trail: Effective Product Positioning Through Distinctiveness, Not Comparison
June 13th, 2023|2 min read
Viral Marketing | Press Release Content | New Rules of Marketing and PR | Buyer Persona | Public Relations | Case Studies | writing | Real-Time Marketing & PR | Marketing | Media Relations | Facebook | Newsjacking | Advertising | Brand Journalism | Best Practices | Business to Business | Artificial Intelligence
Apple Vision Pro Spatial Computer Launch Is PR Done Right
June 6th, 2023|4 min read
New Rules of Marketing and PR | Marketing | Best Practices | Artificial Intelligence
How to Work with Your Bosses to Implement Modern Marketing Including AI
May 8th, 2023|2 min read
Marketing | Best Practices | Artificial Intelligence
Beyond the AI Hype: Aligning Marketing Strategy with Organizational Goals
March 22nd, 2023|2 min read
Social Media | Buyer Persona | Case Studies | Music | Marketing | Best Practices
Modern-Day Hippies! Meet Stoned Immaculate’s Unique Buyer Persona
March 14th, 2023|2 min read
Case Studies | Marketing | Best Practices | Fanocracy
Here’s How NOT To Build Fans
January 26th, 2023|1 min read
Social Media | New Rules of Marketing and PR | Case Studies | Personal branding | Sales Strategies | Facebook | Best Practices | Fanocracy
How RoamRig Built A Successful Business With Facebook Groups
January 10th, 2023|4 min read
Book Reviews | Case Studies | Personal branding | Best Practices | Fanocracy
Chris Blackwell Achieves Success on Multiple Fronts by Doing What He Loves
December 21st, 2022|2 min read
Marketing | Best Practices | Business to Business
Take The Boring Out Of B2B Marketing
November 22nd, 2022|1 min read
New Rules of Marketing and PR | Case Studies | Brand Journalism | Best Practices | Fanocracy
How to Poop in the Woods and Tons of Other Awesome REI Marketing Content
October 26th, 2022|1 min read
Marketing | Research and Analysis | Best Practices | Business to Business
How To Avoid Product Feature Creep
October 19th, 2022|2 min read