HIRE ME TO SPEAK
HIRE ME TO SPEAK

Marketing Speaker

The Latest from
David Meerman Scott

I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.

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Apple iPod, Apple iPhone, Apple Watch. And now Apple Vision Pro, “a revolutionary spatial computer that seamlessly blends digital content with the physical world, while allowing users to stay present and connected to others.”

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Marketers know that staying up to date with the latest marketing techniques is essential to stay ahead of the competition. Those who understand modern marketing are in demand in today’s fast-moving world. So how do you convince your bosses to implement new technologies like ...

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With all the hype about large language model AI services like ChatGPT, I’ve spoken with many marketers and executives who are diving into using the tools but not thinking through how they will help achieve company goals.

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Recently, I discovered Stoned Immaculate, an online clothing store that immediately captured my interest with a super-cool, retro vibe. I guess that’s because I’m (partly at least) a Modern-Day Hippie, the buyer persona that Stoned Immaculate’s Creative director Elliot Hans ...

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Doing what everybody else does won’t build fans. Being like the other guy but faster, cheaper, shinier won’t build fans.

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A great way for organizations of all kinds to engage with interested people is to join and participate in a Facebook group. Facebook groups are a place to communicate about shared interests with like-minded people. Many groups are private, which fosters a sense of community.

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As we prepare to enter 2023, let’s look at Chris Blackwell, a man who has spent a lifetime following his passions. It’s not just that he’s been super successful in the music business, having been inducted into the Rock and Roll Hall of Fame in 2001. More than that, he’s livi...

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Most business-to-business marketing is dreadfully boring. It's like B2B means "be too boring"!

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