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David Meerman Scott

David Meerman Scott is a business growth strategist, advisor to clever entrepreneurs who are building emerging companies, and the international bestselling author of a dozen books published in 30 languages. David’s high-energy keynote presentations, masterclasses, and virtual events educate, energize, and inspire.

New Rules of Marketing and PR | Buyer Persona | Marketing | Best Practices

How to Implement Strategies for Reaching Buyers Directly

August 24th, 2022|2 min read

Worst Practices | Sales Strategies | Marketing | Fanocracy

A Focus On Product Alone Results In A Race To The Bottom

August 16th, 2022|1 min read

Worst Practices | Case Studies | Fanocracy

Branding Gone Amok™

August 9th, 2022|0 min read

Case Studies | writing | Crowdsource | Books | Best Practices

Now Is the Best Time to Start

August 2nd, 2022|1 min read

Rock Band Web Sites | Worst Practices | Case Studies | Music | Newsjacking | Fanocracy

Bruce Springsteen and Ticketmaster Anger Fans with AI Dynamic Pricing Fiasco

July 25th, 2022|6 min read

Thought Leadership | Viral Marketing | Book Reviews | Crowdsource | Books | Newsjacking

The Carbon Almanac: It's Not Too Late

July 12th, 2022|4 min read

Book Reviews | Research and Analysis | Fanocracy

Happiness and the Secret to Lifetime Satisfaction

July 5th, 2022|4 min read

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Social Media | Twitter | Research and Analysis | Newsjacking | Advertising

Twitter Blue Subscription Service

June 29th, 2022|2 min read

Personal branding | Books | Fanocracy

Leaving a Corporate Job to Become Independent

June 22nd, 2022|2 min read

Book Reviews | Case Studies

The Man Who Broke Capitalism

June 13th, 2022|3 min read

Twitter | New Rules of Marketing and PR | Public Relations | Media Relations

Using Twitter For Media Relations

June 8th, 2022|2 min read

Social Media | Facebook | Research and Analysis | Virtual Events

What the Heck is the Metaverse? And Should You Care?

June 1st, 2022|3 min read

Social Media | New Rules of Marketing and PR | Case Studies | YouTube | Corporate blogging | Fanocracy

How Silver Oak Cellars Created Passionate Fans Over Fifty Years

May 18th, 2022|4 min read

New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Media Relations | Newsjacking

Law Firm Grows Fourfold Using Ideas In The New Rules of Marketing & PR

May 9th, 2022|4 min read

Social Media | New Rules of Marketing and PR | Buyer Persona | Case Studies | Marketing | Newsjacking | Business to Business

8th Edition of The New Rules of Marketing & PR Publishes Today

May 3rd, 2022|3 min read

Social Media | Twitter | Facebook | Research and Analysis | Newsjacking

Attn Elon Musk: The Right to Free Speech Does Not Mean a Right of AI Algorithm Amplification

April 25th, 2022|2 min read

Marketing | Research and Analysis | Fanocracy

Post Pandemic, People Are Eager For Experiences

April 21st, 2022|4 min read

Press Release Content | Public Relations | Case Studies | Marketing | Newsjacking

Krispy Kreme Doughnuts Priced to Gallon of Gas Newsjacking

April 13th, 2022|1 min read