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Case Studies (22)
The Latest from David Meerman Scott

Twitter | Case Studies | Brand Journalism | Best Practices

The secret to getting 50,000 followers on Twitter

February 21st, 2011|2 min read

Social Media | Twitter | Case Studies | Best Practices

How Mike Pownall uses Twitter to reach horse owners and grow business

February 18th, 2011|1 min read

Social Media | Case Studies | Facebook

Blocking Facebook and Corporate Regime Change

February 15th, 2011|1 min read

Case Studies | Real-Time Marketing & PR

Howard Stern really is King Of All Media

February 13th, 2011|0 min read

Case Studies | Mobile applications | Advertising

Cyber graffiti with WiFi network names as advertising

February 9th, 2011|1 min read

Rock Band Web Sites | Marketing Lessons from the Grateful Dead | Case Studies | Business to Business

Geeks meet rockers as Cisco helps the Doobie Brothers launch new album

February 7th, 2011|1 min read

Press Release Content | Public Relations | Case Studies | Best Practices | Business to Business

Riding a real time Amazon announcement to reach an influential journalist

February 2nd, 2011|1 min read

Buyer Persona | Case Studies | Advertising | Best Practices

Show Don't Tell

January 31st, 2011|0 min read

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Marketing Lessons from the Grateful Dead | Case Studies | Best Practices

Mega Europe 72 offers Deadheads something special

January 21st, 2011|2 min read

Case Studies | Real-Time Marketing & PR | Crowdsource | Best Practices

Baked Relief: Crowdsourced help to feed those affected by Queensland flooding

January 20th, 2011|1 min read

Social Media | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing

Promoting the Playboy pin-up who flew to the moon

January 17th, 2011|4 min read

ebooks | Case Studies | Marketing | Best Practices

11 Real Life Examples of Marketing Success

January 13th, 2011|1 min read

Marketing Lessons from the Grateful Dead | Case Studies | Marketing | Best Practices

Marketing the Wizarding World of Harry Potter way

January 12th, 2011|1 min read

ebooks | Case Studies | Brand Journalism | Best Practices | Business to Business

How to rebrand a company in six weeks without spending a fortune

January 10th, 2011|1 min read

Search Engine Marketing | New Rules of Marketing and PR | Case Studies | Best Practices

Shaq Googled Big House Outside of Boston

January 5th, 2011|1 min read

Case Studies | Personal branding | Best Practices

Transforming your business and yourself in 2011

January 3rd, 2011|2 min read

New Rules of Marketing and PR | Case Studies | YouTube | Advertising | Best Practices

Nobody cares about your products

December 16th, 2010|1 min read

Case Studies | Books | Brand Journalism

The Joys of JELL-O and brand journalism in the 1960s

December 7th, 2010|1 min read

Case Studies | Corporate Comedy | Real-Time Marketing & PR | YouTube | Advertising | Best Practices

Purell follows NASA with clever real-time video

December 3rd, 2010|2 min read

Worst Practices | Case Studies

The trouble with Zappos

December 2nd, 2010|2 min read