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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies.
Case Studies | Real-Time Marketing & PR | Newsjacking | Best Practices
Google News now offers real time breaking coverage pages
May 5th, 2012|1 min read
Thought Leadership | New Rules of Marketing and PR | Public Relations | Media Relations | Brand Journalism
Public relations is not the same as media relations
May 3rd, 2012|1 min read
Rock Band Web Sites | Social Media | Thought Leadership | Case Studies | Personal branding | Crowdsource | Brand Journalism | Best Practices
We are the media: Amanda Palmer and the future of your business
May 2nd, 2012|3 min read
Personal branding | writing | copywriting | Brand Journalism | Best Practices | Corporate blogging
Say it with fewer words
April 30th, 2012|0 min read
Thought Leadership | Case Studies | Personal branding | Brand Journalism | Best Practices
Lindsey shows how to market to millennials and how to get a first job
April 24th, 2012|1 min read
Marketing Lessons from the Grateful Dead
Bob Marley and me
April 20th, 2012|3 min read
Social Media | New Rules of Marketing and PR | Case Studies | Marketing | Brand Journalism | Best Practices | Corporate blogging
open cycle launches today and is a company to watch
April 19th, 2012|3 min read
Social Media | Research and Analysis | Best Practices
LinkedIn 4x better for B2B leads than Facebook or Twitter says HubSpot study
April 16th, 2012|1 min read
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Public Relations | Case Studies | Real-Time Marketing & PR | Newsjacking | Best Practices
GolinHarris shows how an agency does real-time communications right
April 12th, 2012|3 min read
Social Media | Worst Practices | Mobile applications | Facebook | Research and Analysis
Will Facebook destroy Instagram?
April 9th, 2012|1 min read
Worst Practices | writing | copywriting
Do not vague up your content
April 9th, 2012|1 min read
Worst Practices | Best Practices
How to do something audacious
April 4th, 2012|1 min read
Marketing | Business to Business
B2B sales leads are too important for salespeople
April 2nd, 2012|0 min read
ebooks | Case Studies | Books | Brand Journalism
Harry Potter ebooks and generating attention for your business
March 28th, 2012|1 min read
Worst Practices | Case Studies | Personal branding | Marketing | Best Practices
The right measurements are required to achieve tough goals
March 27th, 2012|3 min read
Public Relations | US Presidential Campaign Marketing & PR | Online Media Room | Newsjacking | Brand Journalism | Best Practices
Etch a Sketch newsjacking opportunity falls in Ohio Arts lap
March 23rd, 2012|1 min read
Public Relations | Media Relations | Research and Analysis | Newsjacking | Brand Journalism | Best Practices
Real-time journalism means new opportunities for PR pros
March 21st, 2012|1 min read
Case Studies | Marketing | US Presidential Campaign Marketing & PR | Brand Journalism
Content Marketing Obama style with The Road We've Traveled
March 19th, 2012|1 min read
Public Speaking | Real-Time Marketing & PR | Brand Journalism | Business to Business
My keynote at the 2012 NAMM show now freely available
March 16th, 2012|1 min read
New Rules of Marketing and PR | Case Studies | Marketing | Research and Analysis | Brand Journalism
Communications revolution means Encyclopaedia Britannica print set discontinued after nearly 250 years
March 14th, 2012|2 min read