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Viral Marketing (2)
The Latest from David Meerman Scott
Viral Marketing | Case Studies | Personal branding | writing | World Wide Rave | Books | Best Practices
From Rejected to a Blog to a NYT Bestselling Author to Walking the Red Carpet at the Oscars
February 23rd, 2015|7 min read
Viral Marketing | Worst Practices | Case Studies | YouTube | Advertising | Brand Journalism
This Is a Generic Brand Video
March 28th, 2014|0 min read
Social Media | Viral Marketing | Case Studies | Personal branding | Music | YouTube | Books | Best Practices
Dave Carroll of United Breaks Guitars four years later
December 10th, 2013|1 min read
Social Media | Viral Marketing | Case Studies | YouTube
No Woman No Drive
October 29th, 2013|1 min read
Social Media | Viral Marketing | Twitter | Case Studies | Marketing | Newsjacking | Advertising | Best Practices
Well-played Nokia UK Newsjacking of Apple iPhone announcement
September 11th, 2013|1 min read
Social Media | Viral Marketing | Worst Practices | Case Studies | Marketing | Crowdsource | Research and Analysis
JetBlue Badges gamification marketing fails to take off
July 15th, 2013|2 min read
Social Media | Viral Marketing | Buyer Persona | Case Studies | Brand Journalism | Best Practices
How Ocean Frontiers gets dive customers to share on social networks
May 28th, 2013|1 min read
Viral Marketing | ebooks | World Wide Rave | Books
My book World Wide Rave is now FREE on Kindle, Nook, Kobo, iPad, and as PDF
January 2nd, 2013|1 min read
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Viral Marketing | Case Studies | Real-Time Marketing & PR | Best Practices
Let fans help you launch your new site in real-time
June 10th, 2011|1 min read
Social Media | Thought Leadership | Viral Marketing | Case Studies | Marketing | Advertising | Brand Journalism | Best Practices
Gus the Boxer markets pop culture iPad and MacBook sleeves
May 10th, 2011|3 min read
Viral Marketing | Book Reviews | Personal branding | Corporate Comedy | YouTube | Books
Beyond Viral
September 20th, 2010|1 min read
Viral Marketing | Case Studies | Corporate Comedy | YouTube | World Wide Rave | Brand Journalism | Best Practices
Awesome Air New Zealand All Blacks rugby safety video
August 24th, 2010|1 min read
Viral Marketing | Best Practices
Creative commons and facilitating mashups to spread your ideas
August 8th, 2010|1 min read
Social Media | Viral Marketing | Crowdsource | Research and Analysis | Best Practices
DSBtheMovie: Crowdsourced film created quickly and with zero budget
February 5th, 2010|1 min read
Viral Marketing | Case Studies
Ben Southall and Tourism Queensland Best Job in the World a year later
January 20th, 2010|4 min read
Viral Marketing | Buyer Persona | Case Studies | Best Practices
And the winner is... Awards programs as marketing
December 10th, 2009|1 min read
Thought Leadership | Viral Marketing | white papers | ebooks | Case Studies | Research and Analysis | Brand Journalism
To gate or not to gate? Data from an ebook offer
November 5th, 2009|2 min read
Rock Band Web Sites | Social Media | Viral Marketing | Marketing | Books | Brand Journalism | Best Practices
Grateful Dead at the forefront of marketing technology
November 4th, 2009|1 min read
Social Media | Viral Marketing
Social Media is the new punk rock
June 30th, 2009|1 min read