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Marketing (4)
The Latest from David Meerman Scott

New Rules of Marketing and PR | Marketing | Best Practices | Artificial Intelligence

How to Work with Your Bosses to Implement Modern Marketing Including AI

May 8th, 2023|2 min read

Marketing | Artificial Intelligence

Super Simple Way to Understand Artificial Intelligence

May 3rd, 2023|1 min read

Worst Practices | Case Studies | Marketing | Advertising | Fanocracy

Max Mayhem: Warner Bros. Discovery's Rebrand Fail

April 21st, 2023|1 min read

Marketing | Facebook | Research and Analysis | YouTube | Artificial Intelligence

Open Letter: An Urgent Call to Pause AI Development Beyond GPT-4

April 3rd, 2023|1 min read

Case Studies | Marketing | Facebook | Research and Analysis | Artificial Intelligence

A Century After Prohibition, US Congress Targets TikTok

March 27th, 2023|2 min read

Marketing | Best Practices | Artificial Intelligence

Beyond the AI Hype: Aligning Marketing Strategy with Organizational Goals

March 22nd, 2023|2 min read

Social Media | Buyer Persona | Case Studies | Music | Marketing | Best Practices

Modern-Day Hippies! Meet Stoned Immaculate’s Unique Buyer Persona

March 14th, 2023|2 min read

Case Studies | Sales Strategies | Marketing | Research and Analysis | Artificial Intelligence

HubSpot Launches ChatSpot, an AI Tool for Natural Language Access to CRM Data

March 8th, 2023|1 min read

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Social Media | writing | copywriting | Marketing | Books | Artificial Intelligence

Unlocking the Potential of AI for Use with Your Own Content

February 8th, 2023|3 min read

New Rules of Marketing and PR | Marketing | Research and Analysis | Artificial Intelligence

Generative Artificial Intelligence and the Future of Marketing

February 1st, 2023|2 min read

Case Studies | Marketing | Best Practices | Fanocracy

Here’s How NOT To Build Fans

January 26th, 2023|1 min read

Marketing | Best Practices | Business to Business

Take The Boring Out Of B2B Marketing

November 22nd, 2022|1 min read

Worst Practices | Case Studies | New Rules of Sales & Service | Marketing | Books | Fanocracy

Every Customer Touchpoint Is A Way To Build Fans (Or Not)

November 16th, 2022|1 min read

Marketing | Research and Analysis | Best Practices | Business to Business

How To Avoid Product Feature Creep

October 19th, 2022|2 min read

Case Studies | Marketing | Best Practices

Product Simplicity Is Great Marketing

October 11th, 2022|1 min read

Public Speaking | Marketing Lessons from the Grateful Dead | Sales Strategies | Marketing | Best Practices | Business to Business

'Show Don’t Tell' Makes HubSpot’s INBOUND22 Conference Awesome

September 14th, 2022|4 min read

New Rules of Marketing and PR | Buyer Persona | Marketing | Best Practices

How to Implement Strategies for Reaching Buyers Directly

August 24th, 2022|2 min read

Worst Practices | Sales Strategies | Marketing | Fanocracy

A Focus On Product Alone Results In A Race To The Bottom

August 16th, 2022|1 min read

New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Media Relations | Newsjacking

Law Firm Grows Fourfold Using Ideas In The New Rules of Marketing & PR

May 9th, 2022|4 min read

Social Media | New Rules of Marketing and PR | Buyer Persona | Case Studies | Marketing | Newsjacking | Business to Business

8th Edition of The New Rules of Marketing & PR Publishes Today

May 3rd, 2022|3 min read