Search for topics or resources
Enter your search below and hit enter or click the search icon.
Marketing (31)
The Latest from David Meerman Scott
Does your company sell great products? Well, get over it. Marketing is not about your products
New Rules of Marketing and PR | Public Relations | Marketing | Non Profits | Advertising
Does your company sell great products? Well, get over it. Marketing is not about your products
October 24th, 2006|2 min read
Viral Marketing with Jerry Garcia's toilet
Viral Marketing | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Advertising
Viral Marketing with Jerry Garcia's toilet
October 21st, 2006|3 min read
Blogs outside of North America: Great marketing that brings the world together
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Corporate blogging
Blogs outside of North America: Great marketing that brings the world together
October 20th, 2006|2 min read
My Guerrilla Marketing Association Expert Interview – You are invited
Viral Marketing | Press Release Content | Public Relations | Marketing
My Guerrilla Marketing Association Expert Interview – You are invited
October 16th, 2006|0 min read
The Gobbledygook Manifesto -- Cutting Edge! Mission Critical! An analysis of gobbledygook in over 388,000 press releases sent in 2006
Search Engine Marketing | Worst Practices | Press Release Content | New Rules of Marketing and PR | Public Relations | writing | copywriting | Marketing | Research and Analysis | Advertising | Business to Business
The Gobbledygook Manifesto -- Cutting Edge! Mission Critical! An analysis of gobbledygook in over 388,000 press releases sent in 2006
October 12th, 2006|5 min read
Your best customers participate in online forums—so should you—a case study
Viral Marketing | Long Tail | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Advertising | Corporate blogging
Your best customers participate in online forums—so should you—a case study
October 11th, 2006|4 min read
Ignore message boards and chat rooms at your own peril - a case example: Sony BMG
Worst Practices | New Rules of Marketing and PR | Public Relations | Marketing | Corporate blogging
Ignore message boards and chat rooms at your own peril - a case example: Sony BMG
October 7th, 2006|4 min read
Terrific new ebook - Colin Delany's Online Politics 101: The Tools and Tactics of Online Advocacy
New Rules of Marketing and PR | ebooks | Public Relations | Marketing | Non Profits
Terrific new ebook - Colin Delany's Online Politics 101: The Tools and Tactics of Online Advocacy
October 6th, 2006|1 min read
Join 20,000 other entrepreneurs and creatives who receive David's ideas, examples, and inspiration. Delivered to your email every week.
Microsoft fixes the bugs in its marketing
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Best Practices
Microsoft fixes the bugs in its marketing
October 5th, 2006|2 min read
Elevator ads? Here is some great data from a company that took the ride
Viral Marketing | Long Tail | Case Studies | Marketing | Advertising | Business to Business
Elevator ads? Here is some great data from a company that took the ride
October 4th, 2006|1 min read
Press release distribution business consolidation should benefit marketers
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Non Profits
Press release distribution business consolidation should benefit marketers
October 3rd, 2006|3 min read
Writing White Papers: Michael Stelzner shows how to capture readers and keep them engaged
Writing White Papers: Michael Stelzner shows how to capture readers and keep them engaged
October 2nd, 2006|1 min read
Show, Don't Tell – U.S. Navy Blue Angels
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing
Show, Don't Tell – U.S. Navy Blue Angels
October 2nd, 2006|1 min read
Podcasting is more than just music
Viral Marketing | New Rules of Marketing and PR | Marketing | Advertising | Business to Business
Podcasting is more than just music
September 28th, 2006|1 min read
The Student Loan Network gains a competitive edge online with Financial Aid Podcast
Long Tail | New Rules of Marketing and PR | Case Studies | Marketing | Advertising
The Student Loan Network gains a competitive edge online with Financial Aid Podcast
September 22nd, 2006|3 min read
Guess what? Press releases have never been exclusively for the press
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing
Guess what? Press releases have never been exclusively for the press
September 21st, 2006|2 min read
Pimp out your blog
New Rules of Marketing and PR | Public Relations | Marketing | Corporate blogging
Pimp out your blog
September 19th, 2006|1 min read
As a member of Hilton HHonors, you are very important to us. Not.
Worst Practices | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Advertising
As a member of Hilton HHonors, you are very important to us. Not.
September 16th, 2006|2 min read
Blogging is my font door and it has changed my life
Search Engine Marketing | Public Relations | Marketing | Corporate blogging
Blogging is my font door and it has changed my life
September 11th, 2006|2 min read
Alacra: Bigger than the biggest competitors
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Business to Business | Corporate blogging
Alacra: Bigger than the biggest competitors
September 9th, 2006|2 min read