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Marketing (29)
The Latest from David Meerman Scott
Branding is for cattle
Worst Practices | New Rules of Marketing and PR | Buyer Persona | Marketing
Branding is for cattle
March 7th, 2007|1 min read
The long tail of marketing and Apollo moon mission artifacts
Long Tail | New Rules of Marketing and PR | Public Relations | Marketing
The long tail of marketing and Apollo moon mission artifacts
February 21st, 2007|2 min read
How to Pitch the Media
Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Media Relations | Online Media Room | Best Practices
How to Pitch the Media
February 18th, 2007|2 min read
Brand Journalism (or Branded Communications)
Social Media | Thought Leadership | Marketing blog | Public Relations | Marketing | Advertising | Brand Journalism | Corporate blogging
Brand Journalism (or Branded Communications)
February 15th, 2007|1 min read
Grading the Super Bowl 2007 TV commercial Web site tie ins = Taco Bell A+ but others mixed
Viral Marketing | Worst Practices | Marketing blog | Public Relations | Marketing | Advertising | Best Practices
Grading the Super Bowl 2007 TV commercial Web site tie ins = Taco Bell A+ but others mixed
February 5th, 2007|2 min read
Brand Journalism: Learning from IBM, Ford, and JWT
Thought Leadership | Viral Marketing | Search Engine Marketing | New Rules of Marketing and PR | Public Relations | Marketing | Advertising | Brand Journalism | Corporate blogging
Brand Journalism: Learning from IBM, Ford, and JWT
February 1st, 2007|2 min read
And you may ask yourself: "How did I get here?"
Thought Leadership | Viral Marketing | New Rules of Marketing and PR | Marketing blog | Public Relations | Marketing | Corporate blogging
And you may ask yourself: "How did I get here?"
January 20th, 2007|2 min read
The New Rules of PR ebook: Revised and updated for 2007
Thought Leadership | Viral Marketing | Press Release Content | New Rules of Marketing and PR | ebooks | Public Relations | Marketing | Business to Business
The New Rules of PR ebook: Revised and updated for 2007
January 19th, 2007|1 min read
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The New Rules of Marketing and PR book cover
Social Media | Thought Leadership | Press Release Content | New Rules of Marketing and PR | Marketing blog | Public Relations | Marketing | Corporate blogging
The New Rules of Marketing and PR book cover
January 15th, 2007|0 min read
PR Newswire Now Links Press Releases to Technorati
Viral Marketing | Press Release Content | Public Relations | Marketing | Corporate blogging
PR Newswire Now Links Press Releases to Technorati
January 15th, 2007|1 min read
Top Marketing Blogs in America
Thought Leadership | Viral Marketing | Marketing blog | Public Relations | Marketing | Corporate blogging
Top Marketing Blogs in America
January 14th, 2007|1 min read
The Social Media Press Release Live at the Social Media Club
Social Media | Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Corporate blogging
The Social Media Press Release Live at the Social Media Club
January 12th, 2007|2 min read
Web Ink Now a finalist for Best Media Blog in the 2007 SIIA Codie Awards
Viral Marketing | Search Engine Marketing | Marketing blog | Marketing | Corporate blogging
Web Ink Now a finalist for Best Media Blog in the 2007 SIIA Codie Awards
January 8th, 2007|1 min read
The new Microsoft home page a hide n' seek game - more than twenty clicks to get to the online media room!
Worst Practices | Public Relations | Case Studies | Marketing | Online Media Room
The new Microsoft home page a hide n' seek game - more than twenty clicks to get to the online media room!
January 3rd, 2007|1 min read
Your Online Media Room as (free) Search Engine Optimization
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Online Media Room | Best Practices
Your Online Media Room as (free) Search Engine Optimization
December 24th, 2006|1 min read
Interruption Marketing Hall of Shame
Worst Practices | Public Relations | Marketing | Advertising
Interruption Marketing Hall of Shame
December 13th, 2006|2 min read
The Online Media Room: Your front door for buyers (yes, buyers!)
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Online Media Room
The Online Media Room: Your front door for buyers (yes, buyers!)
December 11th, 2006|2 min read
Spam 2.0 and how to solve the problem
Marketing | Advertising | Business to Business
Spam 2.0 and how to solve the problem
December 6th, 2006|1 min read
CruiseCompete.com: Using news releases to reach buyers by focusing on the phrases they use to search
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Buyer Persona | Public Relations | Case Studies | Marketing | Advertising | Best Practices
CruiseCompete.com: Using news releases to reach buyers by focusing on the phrases they use to search
December 4th, 2006|2 min read
What would your mother say? Blogging and ethics
Social Media | Worst Practices | New Rules of Marketing and PR | Public Relations | Marketing | Corporate blogging
What would your mother say? Blogging and ethics
November 30th, 2006|1 min read