I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
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Apple iPod, Apple iPhone, Apple Watch. And now Apple Vision Pro, “a revolutionary spatial computer that seamlessly blends digital content with the physical world, while allowing users to stay present and connected to others.”
Marketers know that staying up to date with the latest marketing techniques is essential to stay ahead of the competition. Those who understand modern marketing are in demand in today’s fast-moving world. So how do you convince your bosses to implement new technologies like ...
Some people throw their hands in the air and say they don’t understand artificial intelligence. Others think they understand AI, but really don’t. Here’s the down and dirty way to think about any AI application: it’s just data plus math.
The Washington Post released a fascinating analysis of how AI chatbots gather content on the public Web. The report, Inside the secret list of websites that make AI like ChatGPT sound smart (subscription required) is a fascinating read.
I’m super excited that it is finally getting warm here in the Boston area so I can get outside to hike and surf. I love clearing my head while experience nature.
This morning, I signed an Open Letter, putting my name together with academics, researchers, and business people calling on all Artificial Intelligence labs to immediately pause for at least 6 months the training of AI systems more powerful than GPT-4.
The Eighteenth Amendment of the Constitution of the United States established the prohibition of alcoholic beverages beginning in 1920. Now, just over one hundred years later, there’s talk in Congressional hearings of prohibiting the use of TikTok in the US.
With all the hype about large language model AI services like ChatGPT, I’ve spoken with many marketers and executives who are diving into using the tools but not thinking through how they will help achieve company goals.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
