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Marketing (7)
The Latest from David Meerman Scott

Announcing My New Book Available Now: Standout Virtual Events

Public Speaking | Marketing | Research and Analysis | Virtual Events

Announcing My New Book Available Now: Standout Virtual Events

September 28th, 2020|2 min read

The Pros and Cons of Influencer Marketing: Is it Right for your Business?

Social Media | Marketing | Fanocracy

The Pros and Cons of Influencer Marketing: Is it Right for your Business?

August 26th, 2020|6 min read

Duracell Giving Away Millions of Batteries to People in Need During the Pandemic

Social Media | Case Studies | Marketing | Facebook | Fanocracy

Duracell Giving Away Millions of Batteries to People in Need During the Pandemic

July 14th, 2020|4 min read

5 Key Benefits to Hosting Virtual Events

Public Speaking | Marketing | Virtual Events

5 Key Benefits to Hosting Virtual Events

July 8th, 2020|5 min read

How Much Does a Virtual Event Cost to Produce? A Pricing Breakdown

Public Speaking | Marketing | Fanocracy | Virtual Events

How Much Does a Virtual Event Cost to Produce? A Pricing Breakdown

June 24th, 2020|7 min read

Racial Bias in Marketing Unwittingly Introduced by AI Algorithms

Search Engine Marketing | Marketing | Research and Analysis | Advertising

Racial Bias in Marketing Unwittingly Introduced by AI Algorithms

June 18th, 2020|3 min read

Your Marketing May Already Be AI-Powered (And You Didn’t Even Know)

New Rules of Marketing and PR | Marketing | Facebook | Advertising

Your Marketing May Already Be AI-Powered (And You Didn’t Even Know)

May 28th, 2020|3 min read

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Seventh Edition of The New Rules of Marketing and PR Releases Today!

New Rules of Marketing and PR | Public Relations | Marketing | Books

Seventh Edition of The New Rules of Marketing and PR Releases Today!

May 4th, 2020|4 min read

The Neuroscience of Fandom, Both in Person and Online

Marketing | Research and Analysis | Fanocracy | Virtual Events

The Neuroscience of Fandom, Both in Person and Online

April 16th, 2020|5 min read

How Entrepreneurs Can Grow Fans in Uncertain Times

Marketing | Best Practices | Fanocracy

How Entrepreneurs Can Grow Fans in Uncertain Times

April 8th, 2020|2 min read

Let's Talk About Inventing Your Future

Marketing | Fanocracy

Let's Talk About Inventing Your Future

April 2nd, 2020|2 min read

Building Customer Communities: The Value of Fandom-Based Marketing

Social Media | Case Studies | Marketing | Fanocracy

Building Customer Communities: The Value of Fandom-Based Marketing

March 9th, 2020|7 min read

Grain Surfboards: Building Fans by Inviting Customers into Their Inner Sanctum

Marketing | Best Practices | Fanocracy

Grain Surfboards: Building Fans by Inviting Customers into Their Inner Sanctum

February 28th, 2020|7 min read

Influencer Marketing VS. Brand Advocacy: Comparing Fandom Strategies

Social Media | Marketing | Research and Analysis | Fanocracy

Influencer Marketing VS. Brand Advocacy: Comparing Fandom Strategies

February 18th, 2020|6 min read

The Power of Fanocracy Free Video Training Course with HubSpot Academy

Marketing | Fanocracy

The Power of Fanocracy Free Video Training Course with HubSpot Academy

February 13th, 2020|1 min read

How to Embrace the Creativity of Your Fans: Three Proven Strategies

Marketing | Best Practices | Fanocracy

How to Embrace the Creativity of Your Fans: Three Proven Strategies

February 3rd, 2020|4 min read

Sarah Beth Yoga: Influencer Marketing From a Celebrity Perspective

Case Studies | Marketing | Fanocracy

Sarah Beth Yoga: Influencer Marketing From a Celebrity Perspective

January 30th, 2020|4 min read

Building Fandom Through Video: Lessons From Sarah Beth Yoga

Case Studies | Marketing | Fanocracy

Building Fandom Through Video: Lessons From Sarah Beth Yoga

January 28th, 2020|4 min read