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Best Practices (8)
The Latest from David Meerman Scott

New Rules of Marketing and PR | Buyer Persona | Case Studies | Sales Strategies | Best Practices

IKEA Back to College 2017 Microsite Includes Great Content for Both Students and Parents

July 12th, 2017|2 min read

Sales Strategies | New Rules of Sales & Service | Best Practices

To Sell More, Behave Like a Friend, Not a Salesperson

July 6th, 2017|2 min read

New Rules of Marketing and PR | Buyer Persona | Case Studies | Marketing | Advertising | Best Practices

Using Buyer Personas To Market and Sell Real Estate

June 15th, 2017|2 min read

Case Studies | Music | Marketing | Advertising | Best Practices | Business to Business

Sonic Branding: The Last Great Untapped Opportunity

June 8th, 2017|2 min read

Case Studies | Mobile applications | Facebook | Advertising | Best Practices

How To Use Facebook Live For Employee Communications

May 23rd, 2017|3 min read

Thought Leadership | Research and Analysis | Best Practices

Personal Privacy Online, Data Condoms, And Protecting Your Kids

May 10th, 2017|1 min read

Real-Time Marketing & PR | Marketing | Newsjacking | Best Practices

Marketing Mindfulness

April 18th, 2017|2 min read

Sales Strategies | Marketing | Best Practices

Ten Big Sales and Marketing Concepts To Grow Your Business

March 29th, 2017|2 min read

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Social Media | New Rules of Marketing and PR | Case Studies | Marketing | Best Practices

Marketing Your Product With Photos On Instagram

February 14th, 2017|4 min read

Search Engine Marketing | Worst Practices | copywriting | Marketing | Best Practices

Your Content History Should Live Forever

January 17th, 2017|1 min read

Social Media | New Rules of Marketing and PR | Case Studies | Best Practices | Corporate blogging

The Longhairs Create a Vibrant Community Via Their Blog

December 13th, 2016|4 min read

New Rules of Marketing and PR | Case Studies | Marketing | YouTube | Best Practices

Austin Custom Home Builder Uses YouTube To Grow A Successful Business

November 14th, 2016|5 min read

Viral Marketing | Marketing Lessons from the Grateful Dead | Case Studies | Music | Marketing | Crowdsource | Best Practices

World’s Largest Rock Band Is Awesome Community Engagement

October 14th, 2016|1 min read

Thought Leadership | Public Speaking | Best Practices

Join Me at The Nature of Business Executive Program in Panama

October 3rd, 2016|2 min read

Social Media | Twitter | New Rules of Marketing and PR | Public Relations | Case Studies | Best Practices

Tasha Returns! (How To Make A Big Announcement Even Bigger)

July 13th, 2016|3 min read

New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Brand Journalism | Best Practices

Brand Journalism at Cleveland Metropolitan School District

June 29th, 2016|5 min read

Social Media | Twitter | Worst Practices | New Rules of Marketing and PR | Marketing | Best Practices

Top 8 Marketing Ideas for Hospitality Businesses

April 13th, 2016|5 min read

New Rules of Marketing and PR | Marketing | Best Practices

Marketing Basics: Create Content Like a Publisher

February 17th, 2016|1 min read

New Rules of Marketing and PR | writing | copywriting | New Rules of Sales & Service | Marketing | Best Practices

Marketing Basics: The Story Customers Tell Themselves

February 3rd, 2016|2 min read

Worst Practices | Buyer Persona | Case Studies | Marketing | Best Practices

“Benefits, Not Features” Is the Wrong Way to Market

January 28th, 2016|1 min read