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The Latest from David Meerman Scott
Nasa’s Artemis II Lunar Mission: A PR Triumph for the USA
Social Media | Viral Marketing | Marketing the Moon | Public Relations | Case Studies | Newsjacking | Best Practices | Fanocracy | Fandom Playbook | Fandom Marketing
Nasa’s Artemis II Lunar Mission: A PR Triumph for the USA
April 11th, 2026|2 min read
Moltbook: A Social Network for AI Agents Where Humans Can Only Watch
Social Media | Case Studies | Research and Analysis | Artificial Intelligence
Moltbook: A Social Network for AI Agents Where Humans Can Only Watch
February 3rd, 2026|1 min read
Don’t Fly Wizzness Class Video from Dave Carroll
Social Media | Case Studies | YouTube | Advertising
Don’t Fly Wizzness Class Video from Dave Carroll
October 29th, 2025|1 min read
Pulling Back the Curtain to Show What Happens Behind-the-Scenes
Social Media | Case Studies | Brand Journalism | Best Practices | Fanocracy
Pulling Back the Curtain to Show What Happens Behind-the-Scenes
October 15th, 2025|2 min read
The Fandom Playbook: My New Book and Companion AI Chatbot
Social Media | Marketing | Books | Fanocracy | Artificial Intelligence
The Fandom Playbook: My New Book and Companion AI Chatbot
September 24th, 2025|3 min read
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The Ham Whisperer of Rome: How Stefano’s Honest Videos Won the World’s Heart
Social Media | Twitter | New Rules of Marketing and PR | Case Studies | Personal branding | Facebook | Brand Journalism | Best Practices | Fanocracy
The Ham Whisperer of Rome: How Stefano’s Honest Videos Won the World’s Heart
June 24th, 2025|2 min read
Comments Are the Key to LinkedIn Engagement
Social Media | Best Practices | Artificial Intelligence
Comments Are the Key to LinkedIn Engagement
January 29th, 2025|1 min read
Brewing Authenticity: How Kolkata Chai Co. Uses Instagram to Reach Interested Buyers
Social Media | New Rules of Marketing and PR | Case Studies | Personal branding | Best Practices | Fanocracy
Brewing Authenticity: How Kolkata Chai Co. Uses Instagram to Reach Interested Buyers
November 21st, 2024|5 min read
Your Original Content Plus AI Equals Sparkle-Darkle
Social Media | New Rules of Marketing and PR | writing | Best Practices | Artificial Intelligence
Your Original Content Plus AI Equals Sparkle-Darkle
August 13th, 2024|3 min read
Fans First Banana Ball Delights at Sold Out Fenway Park Game
Social Media | New Rules of Marketing and PR | Case Studies | Marketing | YouTube | Fanocracy
Fans First Banana Ball Delights at Sold Out Fenway Park Game
June 10th, 2024|4 min read
Why You Need a Blog in the Age of AI and Social Networking
Social Media | New Rules of Marketing and PR | Marketing | Best Practices | Artificial Intelligence
Why You Need a Blog in the Age of AI and Social Networking
September 5th, 2023|2 min read
Meta's Threads Social Text App Unlikely to Topple Twitter's Dominance
Social Media | Twitter | Facebook | Research and Analysis | Artificial Intelligence
Meta's Threads Social Text App Unlikely to Topple Twitter's Dominance
July 14th, 2023|3 min read
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How Instagram Got Us to the Castles of Scotland
Social Media | Case Studies | Marketing
How Instagram Got Us to the Castles of Scotland
May 24th, 2023|2 min read
Modern-Day Hippies! Meet Stoned Immaculate’s Unique Buyer Persona
Social Media | Buyer Persona | Case Studies | Music | Marketing | Best Practices
Modern-Day Hippies! Meet Stoned Immaculate’s Unique Buyer Persona
March 14th, 2023|2 min read
Important Artificial Intelligence Case to be Argued in the US Supreme Court Today
Social Media | Research and Analysis | Newsjacking | Artificial Intelligence
Important Artificial Intelligence Case to be Argued in the US Supreme Court Today
February 21st, 2023|2 min read
Unlocking the Potential of AI for Use with Your Own Content
Social Media | writing | copywriting | Marketing | Books | Artificial Intelligence
Unlocking the Potential of AI for Use with Your Own Content
February 8th, 2023|3 min read
How RoamRig Built A Successful Business With Facebook Groups
Social Media | New Rules of Marketing and PR | Case Studies | Personal branding | Sales Strategies | Facebook | Best Practices | Fanocracy
How RoamRig Built A Successful Business With Facebook Groups
January 10th, 2023|4 min read
Free Speech
Social Media | Twitter | Case Studies | Research and Analysis | Newsjacking | Advertising | Fanocracy
Free Speech
November 29th, 2022|3 min read
No Way Mastodon Will Kill Twitter
Social Media | Twitter | Real-Time Marketing & PR | Research and Analysis | Advertising
No Way Mastodon Will Kill Twitter
November 10th, 2022|2 min read
Baseball That Puts Fans First! Banana Ball from The Savannah Bananas
Social Media | Viral Marketing | Case Studies | Best Practices | Fanocracy
Baseball That Puts Fans First! Banana Ball from The Savannah Bananas
August 31st, 2022|1 min read