I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
The US Securities and Exchange Commission is considering taking action against Netflix and its CEO Reed Hastings because of a Facebook post.
Adagio Teas is a fantastic example of a company integrating social networking into all aspects of their business.
For the past several days, I have been in Sofia, Bulgaria where I delivered a full day New Marketing Masterclass.
In July 1969 the world came together to watch a grainy black and white image on television of Neil Armstrong and Buzz Aldrin taking mankind's first steps on the moon. But those who watched the Apollo 11 mission were confined to their living rooms.
While I was in Kolkata (Calcutta), India last week delivering a social media masterclass at the Confederation of Indian Industry Brand Conclave, several people told me about the remarkable use of Facebook by the Kolkata Traffic Police. Amazingly, as I write this, more than 2...
Nearly every day, I read a great blog post or find some other content that I like and I want to learn more about the artist who created it.
The jury reached a verdict in the high-profile Jerry Sandusky child sexual abuse trial. Sandusky, a former Pennsylvania State University assistant football coach was found guilty on 45 of 48 charges. Sandusky faces potentially hundreds of years in prison for molesting 10 boy...
On social networks, you ARE your photo.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
