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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to clever entrepreneurs who are building emerging companies, and the international bestselling author of a dozen books published in 30 languages. David’s high-energy keynote presentations, masterclasses, and virtual events educate, energize, and inspire.
Buyer Persona | Case Studies | Brand Journalism | Best Practices
A focus on buyer personas helps Attivio generate more valuable leads
October 18th, 2010|2 min read
Public Relations | Real-Time Marketing & PR
Made in the Shade with Oakley real-time Chile miner marketing coup
October 15th, 2010|1 min read
Brand Journalism | Best Practices
Stop obsessing over video release forms
October 12th, 2010|1 min read
Social Media | Twitter | Case Studies
Twitter misadventure at H&R Block
October 7th, 2010|1 min read
Rock Band Web Sites | Case Studies | Crowdsource
Radiohead and crowdsourced video
October 6th, 2010|1 min read
Social Media | Best Practices | Corporate blogging
The Goth in development writes in the first person singular
October 4th, 2010|1 min read
Social Media | Real-Time Marketing & PR | Marketing
Is the term Social Media holding you back?
September 30th, 2010|1 min read
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Case Studies | Mobile applications | Real-Time Marketing & PR | Crowdsource | Advertising
Gotta pee? The mobile potty finder
September 27th, 2010|1 min read
Real-Time Marketing & PR | Books
Free chapter of my newest (and most important) book
September 22nd, 2010|2 min read
Viral Marketing | Book Reviews | Personal branding | Corporate Comedy | YouTube | Books
Beyond Viral
September 20th, 2010|1 min read
Marketing Lessons from the Grateful Dead | Books
Making of the audiobook Marketing Lessons of the Grateful Dead
September 15th, 2010|0 min read
Thought Leadership | Case Studies | Brand Journalism | Best Practices
Business casual video
September 9th, 2010|2 min read
Public Relations | Case Studies | Real-Time Marketing & PR | Best Practices
Wynn Resorts real-time Paris Hilton PR triumph
September 3rd, 2010|1 min read
Public Speaking | Marketing Lessons from the Grateful Dead | Case Studies | Personal branding | Books | Brand Journalism | Best Practices
Girls Fight Back… with video
September 1st, 2010|1 min read
Case Studies | Brand Journalism | Best Practices
Monster Brand Journalism
August 26th, 2010|1 min read
Viral Marketing | Case Studies | Corporate Comedy | YouTube | World Wide Rave | Brand Journalism | Best Practices
Awesome Air New Zealand All Blacks rugby safety video
August 24th, 2010|1 min read